While consumers are starting to recognise the importance of a stable blood glucose level the benefits are still often underestimated, according to energy drink brand State. So it is using its elite athlete ambassadors (tennis star Caroline Wozniacki,...
Consumer devotion to coffee has not wavered, with coffee sales continuing to heat up, largely attributed to the growth of single-cup coffee, cappuccino/iced coffee, and refrigerated ready-to-drink (RTD) coffee, Packaged Facts' July 2018 report said....
Starbucks is introducing Teavana tea sachets in US grocery stores, expanding availability of the brand as Starbucks aims to increase its overall tea business to $3bn over the next five years.
Kantar Worldpanel highlights Sprite as a ‘top performer’ in its global rankings of the most chosen consumer brands, on the basis of its worldwide penetration and number of interactions with consumers. So what has Sprite done right in a shaky market for...
For many consumers the idea of instant tea evokes nose-wrinkling rejection due to its extensive processing, long ingredient lists and a flavor unlike a freshly brewed cup, but startup Cusa Tea wants to change this with a version made in an all-new way...
Check out FoodNavigator-USA’s latest gallery of new products hitting US shelves, spanning new protein bars for kids and protein-packed snacks from upcycled chicken breast trim to the latest wave of reduced sugar beverages.
Front-of-pack (FOP) labels with graphic warnings are the most effective in reducing intended sugar-sweetened beverages (SSB) purchases, according to researchers from Australia.
UK pub company JD Wetherspoon will stop stocking French Champagne and German wheat beers: instead offering more drinks from the UK and non-EU producers.
UK supermarket sales of sparkling wine benefited from the Royal Wedding of Prince Harry and Meghan Markle this month, while pubs also recorded an increase in beer sales.
There is a “clear and consistent” correlation between marketing of products high in fat, salt or sugar (HFSS) and their consumption among 11-19 year olds, according to a Cancer Research UK study.
California wine sales in the US reached $35.2bn in 2017, up 3% from the previous year, and representing a 15% rise in the past decade. But the industry must deal with rapid changes in the retail landscape, and a diverse range of consumers, to enjoy continued...
Corona leads the throng of beer brands that dominate the 2018 BrandZ Top 50 most valuable Latin American Brands list, and with only three food companies ranked it begs the question: what can industry learn from the likes of Corona and Skol?
Big business needs to “step up” and develop value-led strategies in order to fill the void left by governments who are “having difficulty taking care of their citizens”, Starbucks executive chairman Howard Schultz argues.
Essentia positions itself as a “supercharged ionized alkaline water that’s better at rehydrating,” but its recent meteoric growth 20 years after launch (sales surged 84% to $136m in measured channels in the year to March 25, 2018*) reflects a shift in...
Water flavored with chili; cola infused with spices and citrus; and 'gateway' craft beers... we take a look at some of the new products hitting shelves around the globe.
Research from drinks marketing agency YesMore suggests that a number of spirits and liqueur brands are ‘abandoning’ Twitter as the proliferation of social media channels and accounts becomes too much to manage effectively. Instead of trying to manage...
Consumers are increasingly turning to the functional beverage category as a way to fulfill key aspects of their personal nutrition routine, according to Imbibe.
A new report shows that mainstream media coverage of health concerns regarding soft drinks is increasing, but this has not filtered down to social media where users are more likely to be concerned about packaging and celebrity marketing.
Vinfolio, a direct-to-consumer fine wine online retailer and collector services company, has secured a $5m investment to help support its shift in business model, a new leadership team, and the release of an iOS mobile app.
Online grocery offers huge potential for the alcohol category as the virtual channel accounts for just 5% of all online alcohol sales (US$1.7bn) currently but will soon explode, according to Rabobank.
One of the most exciting players in the fast-growing meal replacement space, Soylent built its business – and a highly engaged community – online, first on its own website, and later on Amazon, but has recently ventured into the bricks and mortar space...
Private label wine is building momentum in the US, thanks to national supermarket chains such as Aldi, Trader Joe’s, Costco, and Whole Foods taking on the identity as trusted wine vendors, says Brian Sharoff, president of Private Label Manufacturers Association...
The Netherlands’ government-backed Nutrition Centre has launched an app that consumers can use to compare brands in store and find the healthiest one. "We hope to unleash a revolution in the supermarket," it says.
Despite industry efforts to reformulate energy drinks, the levels of sugar and caffeine per serving exceed a child’s maximum daily recommendation for sugar intake, according to findings by Action on Sugar.
Alcohol sales grew by nearly £172m ($230m) in the UK over the past 12 weeks compared to the same period last year: but Kantar Worldpanel highlights non-alcoholic beer as the ‘new kid on the block’ to watch.
With 95% market share in kefir, Lifeway Foods continues to explore opportunities in the probiotics space, and its new Elixir sparkling probiotic beverages will soon be joined by Icelandic skyr and plant-based protein drinks.
The majority of millennials (72%) seek experiences over material objects: motivating beverage brands like Perrier to test out-of-home, multi-sensory marketing to effectively target a mobile generation of consumers, says CEO of Kinetic Worldwide North...
As people aim to reduce their alcohol consumption, almost half of UK consumers are planning to buy more soft drinks this Christmas, according to Britvic, which is advising operators to prepare for a boom in soft drinks.
The biggest opportunities for the alcohol industry lie in successfully targeting the consumer journey and purchase occasions through data, according to Pernod Ricard VP of consumer insights & planning.
Bottled water has become an increasingly competitive area, with a plethora of brands on shelves. In today’s marketplace, a brand’s purpose can set it apart from its competitors.
Australia’s small winemakers see increased opportunities in wine tourism, and are expanding and diversifying their businesses with activities around the cellar door.
Bottled water brand VOSS Water was launched 16 years ago with a clear premium strategy: one it has maintained while developing its positioning as a lifestyle brand for both affluent and aspirational consumers.
Innovation in the RTD (ready-to-drink) coffee category is accelerating, with Coca-Cola predicted to be the big winner with its partnerships with Dunkin Donuts and McDonald’s. PepsiCo’s Starbucks line is expected to lose market share.
Starbucks’ Indian joint-venture has marked the opening of its hundredth store and fifth anniversary in the country with the announcement of a series of strategic initiatives.