Low and no alcohol drinks

Photo Credit: Getty Images / Yevgeniy Drobotenko

Zero-proof drinks movement spurs botanicals usage, says Kerry

By Mary Ellen Shoup

As last year’s sober-curious, zero-proof alcohol movement took off, with some consumers seeking to cut down their alcohol consumption, global ingredient supplier Kerry experienced a surge in demand for its Botanical Collection ZERO portfolio of distillate,...

Pic:HighballCocktails

What low alcohol RTDs can learn from low alcohol beer

By Kate Johnson, Highball Cocktails

No and low alcohol drinks are ready to revolutionise the RTD market. But while brands may focus on reduced ABV and calorie content, at the end of the day it's the taste which will determine whether they win or lose in the marketplace, writes Highball...

Pic:getty/nadtochiy

WSTA sets out guidelines for low/no alcohol product names

By Rachel Arthur

With the rise in low/no alcohol products, the UK’s Wine and Spirit Trade Association (WSTA) has set out its recommendations for how to name and label low and no alcohol products designed as spirit drink substitutes.

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