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Pic: getty/giselleflissak

Wine label designs: What appeals to women?

By Rachel Arthur

The images that winemakers choose to put on bottles can impact how brands and the quality of the wine inside are perceived by women, according to a new study.

Pic:getty/solstock

Could smaller alcohol serving sizes become more common?

By Rachel Arthur

A trial in UK pubs swapped the standard British pint for a smaller size, reducing overall alcohol consumption by nearly 10%. Researchers say it's a measure that could be considered in public health policies. How could this idea evolve?

waterdrop has pioneered the concept of dissolving beverage cubes. Picture credit: waterdrop

Aiming squarely at success: Innovation in beverage cubes

By Rachel Arthur

Think beverages are about liquids in bottles? Think again. Beverages are finding their way into cube shapes which have a lot of advantages when it comes to sustainability, distribution, quality and customization. We look at how innovation in this sector...

PepsiCo has acquired tortilla maker Siete Foods. Pic: GettyImages

Breaking news: PepsiCo snaps up Siete Foods for $1.2bn

By Gill Hyslop

The acquisition of the Texas-based family-owned maker of Mexican-inspired snacks and foods marks a significant step for PepsiCo, aligning with its strategy to expand its health-conscious and multicultural offerings.

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The future of sports drinks in Europe: What do companies need to know?

By Rachel Arthur

Following the European elections in June, the next five years will bring changes for many industries – including sports drinks. As the European Specialist Sports Nutrition Alliance (ESSNA) gears up to publish its manifesto, ESSNA chair Luca Bucchini gives...

Hello Kitty wine taken off shelves

Hello Kitty wine taken off shelves in UK

By Rachel Arthur

A ‘Hello Kitty’ wine will no longer be sold in the UK after the alcohol industry’s self-regulator said it was likely to appeal to children: acting as a warning to alcohol brands who are tempted to draw on child-like branding or nostalgia.

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What is zebra striping?

By Rachel Arthur

More than a quarter of drinkers embrace 'zebra striping', according to recent research. How can brands engage with this trend?

Vineyards in Germany. Pic: getty/jorggruel

Tackling wine industry challenges: Europe sets out plan of action

By Rachel Arthur

The European Union is the ‘biggest vineyard in the world’ – producing 64% of the world’s wine by volume and 70% by value. But it’s no secret that the wine industry worldwide faces a set of hugely challenging pressures: ranging from climate change to a...

Pic: getty/5pH

Top trends in beverage alcohol

By Rachel Arthur

What are the top trends driving the global beverage alcohol market forward - and how can we expect the industry to evolve?