News & Analysis for the Beverage Industry
As Coca‑Cola enters a pivotal year, the drinks giant is doubling down on digital transformation, bold innovation and a refreshed leadership vision to fuel its next decade of growth
The beverage giant prepares for a change in leadership: what does the road ahead look like?
Coca‑Cola reports robust results as a new CEO prepares to steer beverage giant into next phase of growth
New product development
Across alcohol, soft drinks and wellness‑focused hydration, launches this month highlight continued consumer demand for personalisation, nostalgia and sensory escapism.
Coca-Cola, Campbell’s, General Mills and other CPG and fast-food companies expanded voluntary advertising restrictions across digital platforms after research found most children encounter unhealthy food branding on YouTube
After a turbulent year, can Coca‑Cola turn momentum into long‑term growth?
Coca-Cola said to be scrapping Costa Coffee sale after months of talks with private equity bidders fall flat
Henrique Braun will become the beverage giant’s new CEO in March next year
Executive vice president and chief operating officer Henrique Braun will take over as CEO of The Coca-Cola Company: succeeding James Quincey, who has led the drinks giant for nine years.
The vodka category is one of the largest in travel retail: and Finlandia sees this channel as an exciting way to reach new audiences. But how can the brand stand out?
CEO James Quincey says bolt-on M&A will become a ‘bigger feature’ for Coca-Cola and the larger industry, but the timing hinges on innovation cycles and the beverage giant’s prolonged IRS dispute
How Coca-Cola brings global power and local consumer innovation together
Behind Fanta’s fizz lies Coca‑Cola’s toughest challenge: keeping one brand iconic while navigating a maze of laws, tastes and taxes worldwide
Coca-Cola has released its first ever boba product with the launch of a bubble tea-style juice: designed to deliver a unique sensorial experience
Even as appetite-suppressing drugs dampen full-sugar soda sales, the beverage giant reports higher revenue and market share gains powered in part by its ‘reinvigorated sparkling portfolio’ thanks to no- and low-calorie options and its protein offerings,...
Coca-Cola HBC will become the second largest Coca-Cola bottling partner in the world after taking a 75% stake in CCBA for $2.6bn
World Agri-Tech Innovation Summit London 2025
Coca-Cola and Avalo are overcoming the complexity of developing more sustainable sugarcane by using artificial intelligence (AI) to tackle the crop’s complex genetics and perennial nature.
Coca-Cola’s £3.9bn Costa Coffee acquisition is rumoured to be heading for splitsville, following years of underperformance
Earlier this year Coca-Cola Europacific Partners (CCEP) announced a partnership with AI-driven plant breeding start-up Avalo. The project hopes to find sugarcane varieties that offer better yields from lesser quantities of water and fertiliser, explains...
Coca-Cola confirms a cane sugar sweetened Coke will launch in the US in a matter of weeks: but as an additional option in its existing portfolio rather than a reformulation of the flagship drink. From Diet Coke to Coca-Cola Zero Sugar, we take a look at...
President Trump’s declaration that Coke is “just better” when made with “REAL Cane Sugar,” runs counter to HHS Secretary Robert F Kennedy Jr’s assessment that it is “poison,” but it pulls a page from RFK’s playbook to spur change without regulatory review
Long-time rivals in soda, Coca-Cola and PepsiCo have now entered a new battlefield: gut health soda
Coca-Cola’s plastic use continues to grow - despite a clear opportunity to change, says international ocean advocacy organisation Oceana.
The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like Smartwater, Fairlife and Fuze Tea. How does it create billion dollar brands?
The US sports drinks market is dominated by big guns Gatorade (PepsiCo), Powerade (Coca-Cola) and Bodyarmor (Coca-Cola). Which brand takes the crown – and how are innovations from the trio driving the market forward?
From booming personalization options to unexpected functional ingredients, we take a look at some of the trends redefining the sports drinks category.
Mexico is one of the highest consumers of sugary beverages in the world. Can Coca-Cola Zero win over consumers in the country and across Latin America?
Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next level...
Coca-Cola’s prebiotic soda will launch this month under the Simply brand: helping turbocharge the fast-growing gut health soda category.
Coca-Cola Hellenic Bottling Company saw coffee volumes rise 23% and energy volumes up 30% in FY2024 as the bottler embraces strong momentum in the two categories
The beverage giant is ready to manage, mitigate and adjust to the “dynamic macro environment,” including potential tariffs imposed on steel and aluminum imports into the US and regulatory changes to food ingredients
The manufacturer fears that drinks imported to some European countries may be contaminated with chlorate.
Coca-Cola Europacific Partners has exclusively revealed a glut of global NPD will land in 2025, supported by line investment at several sites.
Summer revenues for Coca-Cola Europacific Partners were stung by poor weather, though Euro football and the Paris Olympics contributed towards what is shaping up to be a “solid year” for the group.
Coca-Cola beat Wall Street estimates for its third quarter despite volumes and revenue declines, as the beverage giant pursues an “all-weather strategy" and offsets challenges with innovation in Sprite, Fanta and Topo Chico, company CEO James Quincey...
Coca-Cola Consolidated LLC has recalled cartons of Minute Maid Zero Sugar Lemonade: which in fact contained regular Minute Maid Lemonade.
Letters sent by Senator Elizabeth Warren (D-Mass.) and Representative Madeleine Dean (D-Penn.) to the CEOs of Coca-Cola, General Mills and PepsiCo express concern over pricing and tax practices that, according to the policy makers, “squeeze profits out...
With Coca-Cola and Bacardi’s RTD cocktail announced for a 2025 launch, we take a look at some of the other big name partnerships between soft drink giants and beverage alcohol heavyweights in this space.
Coca-Cola Europacific (CCEP) has seen its newest acquisition of Coca-Cola Philippines pay off with strong sales contributing to significant APAC growth in the first half of the year.
Powerade grew an impressive 12% in Australia over the last year. As a result, Coca-Cola Europacific Partners is ramping up production capabilities for the sports drink with its largest ever investment in Australian manufacturing.
Coca-Cola India has launched a programme to back sustainable mango cultivation in India to increase yields and maximise sustainability, in alignment with the government’s vision of self-reliance for the country.
The Coca-Cola Co. is “leveraging digital and tech-enabled innovations” in marketing and price-pack architecture to drive incremental sales and volumes of new products in the critical second year after launch – helping the CPG giant beat expectations in...
Jalapeno, pepperoncini, chili and more: spicy and 'swicy' flavors are trending across the beverage universe in 2024.
Coca-Cola Europacific Partners Australia is selling Feral Brewing Company: the craft brewery it acquired in 2018.
The Coca-Cola Company anticipates “flat to modest growth in volume” in North America despite characterizing the US consumer as “in good shape” with only modest “compression” among lower-income shoppers, and reporting positive response to stepped-up...
Microsoft and The Coca-Cola Company have announced a five-year strategic partnership: which will see the companies jointly experiment with new tech such as Azure OpenAI Service.
Sprite Chill debuts in the US this week with a ‘unique cooling sensation that intensifies with every sip'.
With on-the-go single-serve bottle sizes representing the largest volumes of products sold, The Coca-Cola has turned its attention to light-weighting these sizes. The result? Annual plastic savings which equate to 800 million bottles a year, according to...
Coca-Cola is adding a new permanent offering to its trademark portfolio with the launch of Coca-Cola Spiced in North America.
With climate change exacerbating water stress and scarcity, Coca-Cola Europacific Partners is backing new tech solutions to help future-proof the beverage industry.