Manufacturers

Flow will extend into the flavored water category with two new organic offerings.

Flow expands into flavored water territory

By Mary Ellen Shoup

Alkaline water brand Flow is set to launch an organic flavored water line this December, aimed at satisfying the growing consumer demand for premium water products.

Pic:flickr/johndonges

Coca-Cola to double use of recycled plastic in PET bottles to 50%

By Rachel Arthur

Coca-Cola has announced a new set of sustainability commitments in Western Europe: saying it will ensure all packaging is recyclable or reusable; and aiming to collect 100% of its packaging. It will also use 50% recycled plastic in its PET bottles and...

56% of adult respondents in the survey add flavor to their water. ©GettyImages/tbralnina

Berry is top choice in flavored water: Comax

By Mary Ellen Shoup

Bottled water volume sales are seeing continued strong growth, driven by consumers' search for alternatives to sugary drinks. And these trends are benefiting the flavored water category, according to Comax Flavors.