Coca-Cola

Coca-Cola's bubbler dispensers put an emphasis on 'craft, elevated' beverages with low sugar options. Pic: BeverageDaily

Coca-Cola cuts back on sugar with bubbler beverages

By Beth Newhart

Shifting consumer taste is causing major beverage companies to adapt, make ‘healthy’ drinks taste better and be more accessible. Coca-Cola is using its Freestyle machines and new bubbler dispensers to highlight its ‘craft, elevated’ drinks in the market.

What’s next for brand Coke? Coffee, energy and beyond

What’s next for brand Coke?

By Rachel Arthur

Coca-Cola Coffee and Coca-Cola Energy could spearhead the evolution of brand Coca-Cola, as beverage categories continue to blur and Coca-Cola looks to maintain momentum for its flagship brand.

Amatil X Indonesia will include an internal accelerator to help Coca-Cola's 'intrapreneurs' develop their ideas. Pic:getty/andresr

Coca-Cola expands venture capital platform to Indonesia

By Rachel Arthur

Coca-Cola Amatil will expand its corporate venture capital platform Amatil X to Indonesia, seeking to capitalise on Jakarta’s growing reputation as ‘the next start-up capital of South-East Asia’.

The climate was ripe for Bar None at Coca-Cola thanks to alcohol consumption patterns driven by health-engaged consumers.

Setting the bar: Coca-Cola invests in mocktails with internal RTD line

By Beth Newhart

Coca-Cola dips into alcohol alternatives with the launch of Bar None, a collection of ready-to-drink mocktails. It's a new look for Coke with a “shift in the growth mindset of the company” that is “adopting more growth behaviors, being curious, taking...

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