When Ben Goodwin founded OLIPOP in 2018, his mission was to reshape the US’ soda addiction with a healthier alternative. This year, the brand is featured in Time100’s Most Influential Companies 2024. How has Goodwin built both a beverage brand – and a...
Big advertising budgets are not a requirement for big sales or an indicator of how successful a marketing campaign will be as illustrated by a viral video on social media by functional beverage newcomer Yesly, which generated more than 16 million views...
Plastic replacement technology firm Xampla’s partnership with Lehmann Ingredients will seek to build on global consumers’ growing demand for personalised nutrition.
Britvic shareholders have voted in favor of Carlsberg’s proposed acquisition of the company: bringing the creation of UK beer and soft drink giant Carlsberg Britvic one step closer.
Coca-Cola Europacific (CCEP) has seen its newest acquisition of Coca-Cola Philippines pay off with strong sales contributing to significant APAC growth in the first half of the year.
Prebiotic sodas are said to possess strong growth potential in South East Asia (SEA), largely owing to rising consumer interest in gut health, and an increasing number of companies making strides in product development and launches.
Coca-Cola India has launched a programme to back sustainable mango cultivation in India to increase yields and maximise sustainability, in alignment with the government’s vision of self-reliance for the country.
Keurig Dr Pepper’s international portfolio represents an ‘increasingly significant growth driver’ for the company: with international sales up 15% in the latest quarter.
The Coca-Cola Co. is “leveraging digital and tech-enabled innovations” in marketing and price-pack architecture to drive incremental sales and volumes of new products in the critical second year after launch – helping the CPG giant beat expectations in...
UK functional drinks brand COMMON is celebrating a six-figure seed investment round from a host of pioneers in the F&B industry: with investors including James Watt (BrewDog co-founder). That level of interest shows that the mushroom drink category...
Capitalizing on the boba tea boom during the pandemic, coupled with their love of the Taiwanese drink, Bobabam co-founders, Brian Khoddam, Ron Escopete and Bob Yau, leveraged their expertise in supply chain, foodservice, and data analysis to quickly launch...
The cost of sugar has increased sharply in recent years. Now researchers believe gene editing could boost supplies. But how, and what does this mean for manufacturers?
Singapore start-up Flojo has debuted its sparkling drinks formulated with botanical ingredients aimed at supporting cognitive function, strengthening immune system, and improving mood and mental clarity.
PepsiCo China has revealed its snacking strategies based on localisation and indulgence that have successfully captured and retained the interest of younger local consumers in the market.
The Vietnamese government has drafted new regulations proposing a phased increase on excise taxes for alcoholic beverages to 100% by 2030 as well as 10% for sugar-sweetened beverages, in attempts to curb overconsumption as well as boosting national income.
In sweet news for food manufacturers, monk fruit decoctions are no longer classified a novel food in the eyes of the UK Food Standards Agency. What does this news mean for the EU?
Most ‘sugar taxes’ are, in reality, ones that apply specifically to beverages. Is this fair – and would extending them to items such as chocolate, cakes and biscuits work?
A class action lawsuit accusing better-for-you soda maker Poppi of misleading consumers about the prebiotic benefits of its beverages could force the industry to standardize marketing for these ingredients, according to one industry player.
Hydration brand Liquid I.V.’s new packaging and summer ad campaign help “optimize and modernize” the brand “without disrupting shopability at shelf,” Brittany Shaw, the company’s senior brand director told FoodNavigator-USA.
Olipop commemorates Barbie’s 65th birthday with a new Peaches & Cream flavor of its gut-friendly soda, as the brand expands into the convenience and gas channel, Steven Vigilante, the company’s director of growth and partnerships, told FoodNavigator-USA....
The Coca-Cola Company anticipates “flat to modest growth in volume” in North America despite characterizing the US consumer as “in good shape” with only modest “compression” among lower-income shoppers, and reporting positive response to stepped-up innovation,...
Targeted messaging based on personal characteristics and demographics might have more success in garnering support for controversial sugar taxes than focusing on the impact to the food industry, claim researchers in Australia.
With regulators pushing for improved recyclability and reduced packaging waste, how should manufacturers navigate the latest regulations and packaging trends?
PepsiCo is sticking with its fiscal 2024 guidance, after releasing its first-quarter results yesterday, which showed fresh challenges for the food and beverage giant as volumes decreased across its core US businesses amid fierce competition and ongoing...
Beverage brand MyMuse worked closely with social media personality and singer Dixie D'Amelio to develop a new caffeine-free, passionfruit-flavored functional soda and enhance the company's symbiotic influencer marketing strategy as “a brand...
The local government of Shanghai, China has launched a pilot traffic light labelling scheme for sugar-sweetened beverages, with grades to be implemented based on not only sugar but also saturated and trans-fat content.
Concerns over the ‘health quality’ of Nestlé bottled water brands Perrier, Vittel, and others, have been raised by France’s food agency, according to a leaked report.
With on-the-go single-serve bottle sizes representing the largest volumes of products sold, The Coca-Cola has turned its attention to light-weighting these sizes. The result? Annual plastic savings which equate to 800 million bottles a year, according...
Japanese firm DyDo DRINCO recently released functional beverages targeted at skin-conscious female consumers, as well as beverages fortified with magnesium and vitamin D, nutrients that the firm says is lacking in the Japanese diet.
Taiwan-based Blossom Tea has developed a range of granulated tea crystals which it believes will help it to tap on both convenience and health trends in markets across the Greater China region.
Bananas offer flavor and nutrition to consumers, and Banana Water is tapping into its global popularity through its RTD beverage using only the fruit, Rich Roth, operations assistant, FruitaBio, explained to FoodNavigator-USA at Natural Products Expo...
Brands that want to lead the next generation of functional beverages need to stop thinking about following the big trends: and instead set their sights on niche – but highly loyal – consumers. How do you identify these areas - and successfully build a...
