Probiotic drinking yoghurt brand Actimel is making preliminary steps towards the metaverse with the launch of an in-game marketing campaign via Fortnite. “It’s a first of its kind for Actimel in raising awareness of the brand with a difference audience,”...
Danone North America will invest up to $65m over the next two years to create a new bottle production line in Jacksonville, Florida: allowing the company to boost production of its RTD coffee brand SToK along with plant-based creamers.
Danone North America, the maker of International Delight creamers, wants to entice the next generation of coffee drinkers who are just establishing their daily rituals with a line-up of flavors launching this holiday season and throughout the new year...
Could ‘carbon neutral’ claims land food & beverage brands in legal hot water, even where they are certified by a third party such as the Carbon Trust? FoodNavigator-USA asked attorneys to weigh in after Danone Waters America found itself at the receiving...
Harmless Harvest and majority stakeholder Danone Manifesto Ventures (DMV) are exploring opportunities to take the organic coconut water into international markets, says CEO Ben Mand, who says the San Francisco-based brand also has the potential to stretch...
SIG’s on-the-go combismile carton pack enters the French market for the first time this month, with a new fruity-flavored range for adults and kids from natural mineral water brand Volvic.
Bottled water evian’s brand story goes back some 200 years: and over that time it’s been very much focused on its core natural mineral water. But this month it is expanding into new categories of sparkling flavored, functional and canned products with...
Coca-Cola maintains its position in the top 10 in Interbrand’s Best Global Brands 2020 Report. But what are the other beverage brands making their mark this year?
Danone’s natural spring water brand Volvic will be packaged in 100% rPET bottles in Switzerland and Germany by the end of the year; while 100% rPET bottles wil be used across its whole US portfolio from 2021.
Danone brand evian is introducing 100% rPET bottles to the UK this week; the latest in a series of recycled plastic commitments from PepsiCo’s Naked Smoothies, Nestlé’s Buxton bottled water, and Coca-Cola GB. We explore how the move to rPET is progressing...
Despite headwinds from closures of away-from-home channels due the ongoing pandemic, Danone grew sales and household penetration of its US plant-based and premium dairy brands for the first half of 2020.
Danone believes that the cornonavirus pandemic will result in a polarization of the food sector, as consumers trade up to healthier products in some areas and trade-down to cut household expenditure in others. “There will be a polarization of the market....
Danone natural mineral water brand evian has obtained global certification for becoming carbon neutral: the result of ‘years of ambitious reductions at every stage of the product life cycle’.
Nutrition businesses such as Fonterra and Danone are devoting resources into making hygiene products, such as ethanol and face masks, to help meet the exceptionally high demand in light of COVID-19 spread.
We put beverage players Coca-Cola, PepsiCo, Nestlé, Keurig Dr Pepper and Danone under the spotlight to compare their sustainable packaging targets. From rPET content to the development of innovative new materials, what does each company pledge to achieve?
Danone's yogurt giant Activia is entering the fermented food and drink category with new Live Culture Smoothies claiming to offer consumers a gut health boost.
Danone Waters Brazil has launched 4U, a range of premium carbonated juices and flavored teas to meet demand for healthy, natural beverages in the country.
Natural mineral and spring water brands are built on their provenance, making their source a unique part of who they are. But with increasing pressure from man's impact on the planet, how are brands protecting their water for the future?
A group of business leaders is urging the UK government to aim for net zero emissions by 2050, with Coca-Cola European Partners, Unilever and Danone among the signatories.
With plastic bottles under fire, the bottled water industry is under intense scrutiny. Yet the industry is also driving forward with efforts to be more sustainable – not least with evian’s state-of-the-art carbon neutral bottling facility in the French...
‘Business as usual will not solve the plastic packaging waste challenge’
Danone, Nestlé, Suntory and other bottled water and soft drinks companies have set out their vision for a future where no plastic packaging is sent to landfill or ends up as litter. How can this be achieved?
Mitte, a ‘first of its kind’ smart home water system, has secured $10.6m in financing, in a financing round led by Danone Manifesto Ventures, VisVires New Protein Capital and Kärcher New Venture.
A nutrient-rich, non-alcoholic beer can address the nutrients lost and changes to taste that patients face when undergoing therapy or treatments for cancer, its makers say.
Britvic, Danone, Coca-Cola, Nestlé and PepsiCo are among more than 40 businesses that have pledged to reduce plastic packaging waste in the UK by 2025.
Harmless Harvest, a US refrigerated premium coconut water brand, has secured $30m in growth capital from Danone Manifesto Ventures and others to support expansion plans of its organic portfolio with an emphasis on meeting sustainable quality standards.
Danone’s natural spring water brand evian will make all its bottles from 100% recycled plastic by 2025, seeking to create a completely ‘circular approach’ to plastic packaging.
Food and beverage industry boardrooms are increasingly engaging in water sustainability and investing in water security, says not-for-profit CDP. So which companies made CDP’s annual water A-list?
International natural mineral water brand evian recently became certified as a carbon neutral brand in the US and Canada, marking a ‘major milestone’ in evian’s journey to reach worldwide carbon neutrality by 2020. But with the impact of bottling, packaging...
DanoneWave, the newly combined business unit of Danone and WhiteWave, will invest up to $60m to expand its plant-based beverage manufacturing operations at its Mount Crawford, Virginia, facility.
A focus on sustainability is becoming more and more important across all industry sectors: and the bottled water industry is no exception. Plant-based bottles, edible and biodegradable packaging, and programs on water stewardship are all initiatives being...
Coca-Cola has pledged to boost its recycling rate of plastic packaging from 14% to 70% by 2025, as part of the New Plastics Economy, a global “rethink” and reshaping of the system behind how plastic is recycled.
Danone water brand Volvic is kicking off the new year with a marketing campaign that celebrates the brand’s volcanic heritage and ‘inspires the public to find their inner strength and achieve their goals in 2017’.
'This is the end of the beverage category as we knew it'
As the beverage sector continues to evolve, categories are blurring more than ever. Bottled water can either be left on the sidelines as ‘the boring choice’ – or it can embrace this new era of beverages.
More dairy companies will look to expand into the dairy alternative category to offset flat liquid milk sales and take advantage of the +15% compound annual growth rate witnessed by the plant based dairy alternative category, says consulting and market...
Danone has entered into an agreement to acquire The WhiteWave Foods Company (WhiteWave) for approximately $12.5bn, with the transaction expected to close at the end of the year.
BASF and Avantium have signed a letter of intent to establish a joint venture (JV) for the production and marketing of furandicarboxylic acid (FDCA) and polyethylenefuranoate (PEF).
Treofan has spent €60m in the past two years upgrading its plants in Germany, Italy and Mexico. It also has a sales office in Winston-Salem, North Carolina, US.
Coca-Cola and Danone take the lead on biobased packaging
Wageningen UR is looking for companies to jointly launch a public-private partnership to answer questions about what consumers want in terms of biobased packaging of food products and how this can strengthen the position of a brand, citing Coca-Cola and...
Eight of the 10 biggest multinational food companies have improved their food security and sustainability policies over the past year – but all must do more to put their commitments into practice, says Oxfam’s latest Behind the Brands report.
‘Despite the recent political and economic disruption, the MEA ambient beverage market has grown and remains one of our core markets’, says SIG Combibloc as it announced opening a joint HQ with its partner Obeikan Investment Group.
The global beverage sector is thriving - driven by dynamic and creative individuals around the world. But do you or a colleague have what it takes to be recognized by your industry peers?
Danone Waters has warned that EU plans to introduce rules obliging bottled water brands to assess their product environmental footprint risks discriminating against hard-pressed SMEs.
