Danone water brand Volvic is kicking off the new year with a marketing campaign that celebrates the brand’s volcanic heritage and ‘inspires the public to find their inner strength and achieve their goals in 2017’.
'This is the end of the beverage category as we knew it'
As the beverage sector continues to evolve, categories are blurring more than ever. Bottled water can either be left on the sidelines as ‘the boring choice’ – or it can embrace this new era of beverages.
More dairy companies will look to expand into the dairy alternative category to offset flat liquid milk sales and take advantage of the +15% compound annual growth rate witnessed by the plant based dairy alternative category, says consulting and market...
Danone has entered into an agreement to acquire The WhiteWave Foods Company (WhiteWave) for approximately $12.5bn, with the transaction expected to close at the end of the year.
BASF and Avantium have signed a letter of intent to establish a joint venture (JV) for the production and marketing of furandicarboxylic acid (FDCA) and polyethylenefuranoate (PEF).
Treofan has spent €60m in the past two years upgrading its plants in Germany, Italy and Mexico. It also has a sales office in Winston-Salem, North Carolina, US.
Coca-Cola and Danone take the lead on biobased packaging
Wageningen UR is looking for companies to jointly launch a public-private partnership to answer questions about what consumers want in terms of biobased packaging of food products and how this can strengthen the position of a brand, citing Coca-Cola and...
Eight of the 10 biggest multinational food companies have improved their food security and sustainability policies over the past year – but all must do more to put their commitments into practice, says Oxfam’s latest Behind the Brands report.
‘Despite the recent political and economic disruption, the MEA ambient beverage market has grown and remains one of our core markets’, says SIG Combibloc as it announced opening a joint HQ with its partner Obeikan Investment Group.
The global beverage sector is thriving - driven by dynamic and creative individuals around the world. But do you or a colleague have what it takes to be recognized by your industry peers?
Danone Waters has warned that EU plans to introduce rules obliging bottled water brands to assess their product environmental footprint risks discriminating against hard-pressed SMEs.
Avantium’s partners include The Coca-Cola Company, Danone and ALPLA
Avantium’s food contact application for the monomer used to create polyethylene furanoate (PEF) has been backed by the European Food Safety Authority (EFSA).
Danone has sealed a deal with Philippine food and beverage firm Universal Robina Corporation (URC) to establish a joint venture to manufacture beverages in the country.
