Kirin Brewery is focusing on its core beer brands and canned craft beer business, amid a not-so-positive outlook for the low-malt happoshu sector and new categories following COVID-19 and a recent liquor tax revision.
A whiskey flavor chemistry program is under way at the University of Tennessee Institute of Agriculture: with scientists using flavor chemistry to advise distillers how to achieve their desired flavor goals consistently.
The non-alcoholic category is exploding because people are demanding choices that are crafted to be just as appealing as their alcoholic counterparts, writes Laura Taylor, founder of US brand Mingle Mocktails, in this guest article.
Six beverage brands make the BrandZ Top 75 Most Valuable UK Brands ranking. What have these brands – which include BrewDog and Gordon’s Gin – done so well to put them alongside big names like Dyson, Jaguar and M&S?