Heineken

Health and wellness trends mean consumers are moving away from high calorie, sugary drinks, both alcoholic and non-alcoholic.

Alcohol-free Heineken 0.0 lands in the US

By Beth Newhart

After initially launching in early 2017, Heineken’s first non-alcoholic beer has expanded to more than 30 global markets and is now officially coming to the US. Though not as popular a trend as it is in Europe, the low-ABV and no-alcohol US beer and wine...

Pic:getty/ochoytres

Heineken and China Resources Beer announce strategic partnership

By Rachel Arthur

Heineken will take a $3.1bn stake in the parent of China Resources Beer, China’s largest brewer. The deal gives Heineken greater access to the Chinese market; while China Resources will be able to grow in the premium market and potentially expand its...

The good news: growth in brand Heineken. The bad news: below-average margins in Brazil Pic:Getty/bizoon

Heineken: ‘Economic conditions are expected to remain volatile’

By Rachel Arthur

Heineken champions the performance of brand Heineken, with volume up 7.5% and the promising roll-out of non-alcoholic Heineken 0.0. But the company reported lower operating profit margin across the business in HY2018 and has cut its guidance for full-year...

Hi-Fi Hops comes in two dosages: one with 10mg THC and one with 5mg THC / 5 mg CBD

Lagunitas launches cannabis-infused sparkling water

By Rachel Arthur

Heineken’s Lagunitas is launching Hi-Fi Hops, an ‘IPA-inspired’ sparkling water infused with cannabis: saying it is the first time a major brewery has successfully been represented in the THC-infused beverage space.

Pic:getty/bizoon

Growth for brand Heineken in key markets

By Rachel Arthur

Brand Heineken grew 8.1% in volume in the first quarter of 2018, with growth in key markets around the world, according to the company’s first quarter trading update this morning.

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