Brand Heineken grew 8.1% in volume in the first quarter of 2018, with growth in key markets around the world, according to the company’s first quarter trading update this morning.
Growth for the core Heineken brand – including performance ‘ahead of expectations’ for new alcohol-free Heineken 0.0 – has helped boost Heineken’s FY2017 results.
Vazee's app tells manufacturers what consumers are eating and drinking in restaurants. It's important marketing data and Heineken and Pago have already signed up, its co-founder says.
Heineken has laid the foundation stone of its first brewery in Mozambique, identifying 'promising long-term economic perspectives' in the African country.
Under the North American Free Trade Agreement (NAFTA), Cuauhtémoc-Moctezuma-Heineken (CCM/Heineken) of Mexico has been able to source all of its malted barley from Montana [US] tax-free, but that relationship could change with the EU and Mexico currently...
Heineken has defended itself after being criticized by the Tequila Regulatory Council (CRT - The Consejo Regulador del Tequila) in Mexico for its tequila-flavored beer, Desperados.
Heineken and Molson Coors Brewing Company have signed a 10-year joint agreement where MillerCoors (Molson Coors’ US division) will import, distribute, and market Mexican beer brand Sol in the US market.
Heineken has completed its acquisition of Brasil Kirin Holding (Brasil Kirin) from Kirin Holdings Company, to capture the fast-growing Brazilian beer market.
The non-alcoholic beer and low-alcohol beer sector (NABLAB) is growing against a background of stagnant beer volumes. Can innovation in this sector disrupt the entire beer industry and challenge the way we think about beer?
