Smart Packaging

Mountain Dew launches gaming-inspired drinks

Mountain Dew launches gaming-inspired drinks

By Beth Newhart

PepsiCo’s Mountain Dew brand has launched Mtn Dew Amp Game Fuel in the US: a line of drinks designed by video gamers and optimized for ‘an enhanced gaming experience’ with features such as a no-slip grip, resealable lid, and ingredients for alertness.

The Kezzler team. Photo: Kezzler.

AIPIA World Congress preview

Kezzler takes IoP technology to China

By Jenny Eagle

Kezzler joined the China Council for the Promotion of International Trade (CCPIT) and Innovation Norway on a State Visit to China last month, as it welcomed incoming CEO Christine Akselsen.

AIPIA to partner with drupa 2020. Photo: drupa.

AIPIA announces drupa 2020 partnership

How packaging can help brands in a mobile commerce world

By Jenny Eagle

AIPIA (Active & Intelligent Packaging Industry Association) has partnered with drupa 2020, printing technology show, to host a Members’ Village as well as demonstrations and presentations about Active & Intelligent Packaging technologies and how...

ValvPak features a rip-top opening that releases and recloses with one hand.

Cup vs. pouch debate ignited at Pack Expo

By Beth Newhart

Packaging viscous products in sealable pouches rather than plastic cups is a trend that’s gained a lot of steam in the last few years. At Pack Expo International in Chicago, the pros and cons of the pouch method were debated and innovations were on display....

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