Smart Packaging

The AIPIA Americas Summit in New Jersey. Photo: Aly Kuler Photography

AIPIA Summit

Social media is changing the way brands think about packaging

By Jenny Eagle

From consumer digital engagement to reverse writing on packaging which appears left to right on selfies, Christopher Houghton, brand innovation and packaging, Cambridge Design Partnership (CDP) highlights the five areas to ensure ‘Context is King’.

“The technology allows the craft side of coffee to replicate what’s so exciting about experiencing unique coffee.”

Shelf-stable RAIN tech could change the canned coffee space

By Beth Newhart

A concern in the RTD beverage industry is maintaining freshness and quality with a long shelf life. Special, crafted drinks like cold brew coffee struggle with this the most, but brewing technology from BKON is now extending product drinkability.

The machines are currently available to preorder online and retail for $399.

Drinkworks Home Bar expands beyond St. Louis

By Beth Newhart

A collaboration between AB InBev and Keurig Dr Pepper is bringing its Drinkworks pilot program to new markets this spring. The Drinkworks Home Bar by Keurig is now available statewide in Missouri and Florida.

Toyo Printing Inks Manisa plant. Photo: Toyo Ink.

Toyo Ink Group to expand in Africa

By Jenny Eagle

Toyo Ink Group has announced plans to open a sales subsidiary in Casablanca, Morocco, to expand across the African continent.

Flat Wine Bottle by Delivering Happiness. Photo: Dow.

Dow opens entries for its 2019 Packaging Innovation Awards

By Jenny Eagle

From a Flat Wine Bottle, to Mix On Command (MOC) Shaker Bag, PaperBoat Thandai Retortable Profile Pouch and KitKat Celebreak box; Dow is on the hunt for this year’s breakthrough designs for its Packaging Innovation Awards 2019.

94% of US adults support alcohol-content labeling on alcoholic beverages. Pic: ©GettyImages/Bill Oxford

Consumer groups criticize TTB modern alcohol labels

By Beth Newhart

The Center for Science in the Public Interest (CSPI), Consumer Federation of America (CFA), and National Consumers League (NCL) say that alcohol labeling changes proposed by the Alcohol and Tobacco Tax and Trade Bureau (TBB) 'fall dramatically short...

Liquid Death water in a can. Photo: Liquid Death.

Liquid Death to ‘obliterate bottled water marketing clichés’

By Jenny Eagle

Four entrepreneurs have launched Liquid Death to ‘completely obliterate bottled water marketing clichés by taking the world’s healthiest beverage and making it just as funny as unhealthy brands across the energy drinks, soda, and beer sector’.

“In every aspect of their lives, people are demanding more and more transparency.

Bud Light premieres on-pack nutrition facts

By Beth Newhart

AB InBev announces that Bud Light will be the first US beer to feature large-format serving facts and an ingredients label on case packaging, in an effort to meet the level of transparency that consumers demand.

Mountain Dew launches gaming-inspired drinks

Mountain Dew launches gaming-inspired drinks

By Beth Newhart

PepsiCo’s Mountain Dew brand has launched Mtn Dew Amp Game Fuel in the US: a line of drinks designed by video gamers and optimized for ‘an enhanced gaming experience’ with features such as a no-slip grip, resealable lid, and ingredients for alertness.