Premium Indulgence

Following a $10m investment in local businesses, the Chicago Starbucks Reserve Roastery opened to the public on Michigan Avenue.

World’s biggest Starbucks opens in Chicago

By Beth Newhart

The newest Starbucks Reserve Roastery is the company’s largest location in the world, with five floors and more than 35,000 square feet. It opens its doors November 15 in downtown Chicago.

Truly has recently announced a reformulation, a hard lemonade product and a sponsorship with the NHL.

Truly will be the first hard seltzer served in-flight

By Beth Newhart

In a new deal inked with JetBlue, Truly Hard Seltzer will be the first official alcoholic seltzer of a US airline. Starting this fall, the Wild Berry flavor will be available on all JetBlue flights.

A growing population, competition for resources and environmental pressures are changing the Indian consumer. Pic: Getty/Arindam Ghosh

Familiar Western megatrends drive India's beverage industry

By Beth Newhart

India’s economy is shifting to a strong middle class, giving rise to more premium, ethical and personalized products. Beverage brands are adapting to these trends similar to what’s popular in Western markets.

Truly says the new formula makes the beverages more drinkable without any lingering bitterness.

Truly Hard Seltzer reformulates for fall

By Beth Newhart

Truly has reformulated its 13 flavors of hard seltzer to make them ‘crisper and more refreshing,’ and will add four new SKUs with a flavored lemonade line.

C-store beverages: What’s new at NACS?

C-store beverages: What’s new at NACS?

By Beth Newhart

The National Association of Convenience Stores has been meeting since 1961, and today the expo covers more than 400,000 square feet. The 2019 show was held in Atlanta October 2-4, bringing together retailers, wholesalers, suppliers and exhibitors from...

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