Premium Indulgence

Adult soft drinks: What flavors appeal to consumers?

Adult soft drinks: What flavors appeal to consumers?

By Rachel ARTHUR

Adult soft drinks are gaining in popularity: but what flavors appeal to this audience? From the beer cues of brewed soda to the sour tang of vinegar, natural ingredient company Döhler explores the tastes that are appealing to today’s consumers. 

The packaging in question, which CollaGin says is no longer available.

CollaGin complaint upheld for ‘making therapeutic claims’

By Rachel ARTHUR

The Independent Complaints Panel has upheld two complaints against CollaGin – a UK gin distilled with pure collagen – for packaging that ‘suggested the product had therapeutic qualities or could help with the consumer’s appearance in some way’.

Follow us

Featured Events

View more

Products

View more

Webinars