In the face of health and wellness concerns and low-to-no alcohol trends, craft brewers of heavy, boozy beer are rethinking their methods. Line extensions and new packaging formats are the advice of Massachusetts-based Night Shift Brewing.
Bacardi is enlisting the help of 7,000 global employees to track new trends in cocktails and wider alcohol by sending them to local bars and restaurants. This year mindful drinking is expected to go mainstream, and natural, fresh ingredients will be at...
Hard seltzers are soaring, attracting consumers with their low cal image and bright branding. Cannabis drinks look set to battle wine for the attention of younger consumers. And this is all against the backdrop of declining wine volumes. Is wine facing...
Nitro-infusion is commonly associated with the cold brew coffee category: but Enhanced Beverage Solutions (EBS) sees potential for the trend to thrive in other categories such as tea, wine and cocktails.
Brazilian consumers are embracing JOMO - the joy of missing out – and this is helping premium beverage brands find their mojo. "Consumers want to disconnect... and this is impacting the brands they consume," says one analyst.
Irish exports of alcohol were worth €1.45bn ($1.6bn) in 2019, up 8% from 2018. Irish Whiskey continues to be the star performer for the category: with exports increasing 370% in value over the last decade.
The United States Association of Cider Makers (USACM) was officially renamed to the American Cider Association (ACA) on December 31. It called 2019 ‘a year of resilience’ for cider in the face of flavored malt beverage (FMB) popularity.
The five significant trends for tea in 2020 all circulate within the general theme of phytotherapy, and support the general shift toward a more mindful approach in the health and wellness market, writes Maria Uspenski of The Tea Spot.
A sober bar from Texas will take its alcohol-free drink partners and signature mocktails on tour to 15 cities across the US this year. It’s joined forces with ‘botanical bubbly’ Dry Soda in a shared mission to help people connect without alcohol.