Juice Drinks

Premium soft drinks is a particularly attractive opportunity, says Britvic Pic:getty/romanlsaykov

Christmas soft drink demand is set to soar, predicts Britvic

By Rachel Arthur

As people aim to reduce their alcohol consumption, almost half of UK consumers are planning to buy more soft drinks this Christmas, according to Britvic, which is advising operators to prepare for a boom in soft drinks.

PepsiCo to host an interactive challenge for active & intelligent packaging formats. Picture: PepsiCo.

AIPIA Congress 2017

PepsiCo challenge will review the best ideas for packaging formats

By Jenny Eagle

PepsiCo is hosting an interactive session at the AIPIA Congress 2017, asking the Association’s members to come up with their best ideas for packaging formats for PepsiCo brands, incorporating Active and Intelligent Packaging and technologies.

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