Coca-Cola Coffee and Coca-Cola Energy could spearhead the evolution of brand Coca-Cola, as beverage categories continue to blur and Coca-Cola looks to maintain momentum for its flagship brand.
New Zealand has set out to be a pioneer in the lower alcohol wine category, with consumers showing a growing appetite for such products. The challenge has always been to create wines that maintain the same quality as their traditional counterparts, but...
New Zealand now has more breweries on a per capita basis than the US, UK and Australia: creating a $2.3bn ($1.6bn USD) industry. And there’s still plenty of room to grow: “Highlighting our home-grown ingredients and locally produced products will go a...
The world’s largest brewers have been ramping up investment in no and low alcohol beer: proof that the category is no longer a segregated niche but a central part of the beer market moving forward.
PepsiCo boasts 22 billion-dollar brands, with its portfolio including flagship drinks Pepsi, Gatorade and Tropicana. But what’s next? Having taken over the reins as CEO from Indra Nooyi in October, Ramon Laguarta sets out his strategic vision of what...
Pink drinks traditionally see a Valentine's Day surge: but the category is more than a one-day wonder. Pink gin is driving growth in the gin category; rosé wine is becoming a year-round favourite; and colourful cocktails are trending on Instagram....
Spirits, beer and wine sales have not been affected by legalized recreational marijuana sales in the three US states where marijuana sales are most established, according to industry associations. The key takeaway? ‘It’s time to stop treating cannabis...
Every year BeverageDaily runs a series of special edition newsletters – each putting the spotlight on an innovative industry sector – and here are our 2019 subjects.
Beetroot, matcha, turmeric and charcoal are helping beverages burst into colour – all the more important as bright and beautiful photos of what we eat and drink continue to gain traction on social media channels. So how is social media shaping beverage...
Natural mineral and spring water brands are built on their provenance, making their source a unique part of who they are. But with increasing pressure from man's impact on the planet, how are brands protecting their water for the future?
With Coca-Cola announcing it will launch smartwater alkaline next year, it looks like the alkaline water category could be poised to leap to the next level. So what are alkaline waters, and what’s all the fuss about? In this special podcast we speak to...
Each year BeverageDaily runs a series of special edition newsletters – each putting the spotlight on an innovative industry sector – and we’re looking ahead to our 2018 subjects.
Imagine a world where consumer interest in health and nutrition has been completely replaced by a concern for how their actions affect Planet Earth. Instead of calories per serving, bottles are labelled with carbon footprint per serving. The Nutrition...
What's the difference between a great brand, and beautiful packaging design? Will PepsiCo's Drinkfinity concept be a hit in the US? And could sprinkling 'fairy dust' amounts of on-trend functional ingredients in your beverage - and...
What's driving the beverage industry forward into 2018? Here, we take a look at the biggest trends in the industry - and how they can be expected to develop.
