Each year BeverageDaily runs a series of special edition newsletters – each putting the spotlight on an innovative industry sector – and we’re looking ahead to our 2018 subjects.
Imagine a world where consumer interest in health and nutrition has been completely replaced by a concern for how their actions affect Planet Earth. Instead of calories per serving, bottles are labelled with carbon footprint per serving. The Nutrition...
What's the difference between a great brand, and beautiful packaging design? Will PepsiCo's Drinkfinity concept be a hit in the US? And could sprinkling 'fairy dust' amounts of on-trend functional ingredients in your beverage - and...
What's driving the beverage industry forward into 2018? Here, we take a look at the biggest trends in the industry - and how they can be expected to develop.
Should your bottle of wine tell you how many calories you are consuming? Should your beer list its ingredients? Given consumers’ increased scrutiny over what they eat – and drink – the answer is yes. But of course, nothing is ever simple.
BeverageDaily runs a series of special edition newsletters each year – putting the spotlight on an innovative industry sector – and we’re looking ahead to our 2016 subjects.
‘Don’t take sports supplements, they can’t be trusted’ was the takeaway message from Welsh track stars Rhys Williams and Gareth Warburton after the recent UK Anti-Doping (UKAD) tribunal agreed steroids got into their blood streams via contaminated sports...
As a trade journalist I sometimes pinch myself – not too hard – and recall that I’m lucky enough to cover such an exciting industry and everything from Coke’s latest corporate shenanigans to nascent beverage taste trends.
Coca-Cola Enterprises (CCE) boss John Brock insists people in the UK think Coca-Cola Life tastes just like standard Coke ahead of its September launch, but is this lack of differentiation necessarily good news?
Some brands, Scottish brewer BrewDog first among them, will leave no stone unturned in the quest for millennial notoriety, in their quest to convince their moms and consumers they 'don’t give a s**t'.
EDITOR'S COMMENT: ZENITH & BSDA UK SOFT DRINKS CONGRESS 2014
Skeptical Englishman and former schoolboy squash drinker Ben Bouckley predicts that Vimto’s super-concentrated squash won’t wash in a market saturated with budget options, despite Mio’s US success.
Whether it’s the latest starlet bouncing round in a boob tube, or that bad boy musician who swops his rap records for raki, there’s no doubting that celebrity endorsements are big business for the beverage industry
Despite giving us object lessons in corporate word wash, can PepsiCo pull off what seems like a slightly puzzling mission, namely a long-term plan to ‘drinkify' snacks and vice versa under its Power of One banner?
