Energy Drinks & Beyond

Millennial parents with children and are thinking about their health in a preventative way, different from older people who wait until they’re sick to seek medical care.

New functional teas powered by liposomal technology

By Beth Newhart

Bio-Up, a new line of functional beverages positioned for cholesterol and cardio health, is drawing on liposome technology from the pharmaceutical industry to improve uptake of active ingredients.

Carbonated soft drinks, water, coffee, energy drinks and sports drinks are the top beverages in c-stores. Pic: Getty/Sarah Casillas

Convenience store beverage purchases rise in the US

By Beth Newhart

Convenience store and gas station shopping habits for US consumers are analysed in GasBuddy’s 2019 C-Store Beverage Study, showing more impulse buys and higher demand for bottled water.

“People wanting to be healthier is not confined to a certain age group.”

Ethan’s shots dip into organic energy

By Beth Newhart

A beverage brand that specializes in functional shots, Ethan’s is breaking into the energy drink category for the first time with a line of Organic Energy Shots formulated with green tea, lion’s mane and guayusa.

Coca-Cola Energy: Brazil and Mexico will join markets such as Great Britain, Spain, Japan & Australia.

Coca-Cola Energy rolls out to new markets

By Rachel Arthur

Coca-Cola Energy will roll out to a total of 20 markets by the end of this year, following ‘early signs of success’ in its launch markets.

There’s been an upswing in the craft mocktail market, spurring the drive to skip the booze. Pic: Getty/Erik Wieder

Will ‘canna-curious’ adults ever ditch alcohol?

By Beth Newhart

US adults are drinking less and picking up low ABV drinks or alcohol alternatives. Cannabis is potentially the biggest market looking to snap up that audience, but can alcohol be replaced?

Coca-Cola's bubbler dispensers put an emphasis on 'craft, elevated' beverages with low sugar options. Pic: BeverageDaily

Coca-Cola cuts back on sugar with bubbler beverages

By Beth Newhart

Shifting consumer taste is causing major beverage companies to adapt, make ‘healthy’ drinks taste better and be more accessible. Coca-Cola is using its Freestyle machines and new bubbler dispensers to highlight its ‘craft, elevated’ drinks in the market.

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