The European Food Safety Authority (EFSA) has adopted its opinion on the safe consumption of caffeine with little change to its controversial draft after a heated debate period.
Researchers say the rapid rise in energy drink consumption among adolescents has ‘serious implications’ for cardiac health, as they compile recommendations for consumption limits in the Canadian Journal of Cardiology.
It is ‘imperative’ more research is conducted on the potential benefits of caffeine in the treatment and prevention of Alzheimer's disease, say scientists.
The Irish agri-business Aurivo Co-operative Society has acquired London-based sports nutrition company My Goodness Ltd in an attempt to gain access to the protein drinks market.
The Children’s Food Campaign claims a 20p tax on sugary drinks could have major positive impact on health but academics and industry say evidence is lacking.
Last week the European Food Safety Authority (EFSA) gave six stakeholders five minutes each to present their thoughts on its draft risk assessment on caffeine, which stated 400 mg of caffeine a day from all sources and single doses of up to 200 mg for...
Both Red Bull and Lucozade Sport have launched tropical flavours of their sport and energy drinks – something Mintel says is another example of these sectors trying to slurp soft drink market share.
Consumers are looking for alternatives to artificial caffeine, meaning even greater opportunities for botanicals in the energy drink market, with small start-ups leading the way.
Virginia craft brewery Old Ox Brewery has accused Red Bull of bully boy tactics as the energy drinks giant presses on with a trademark action to try and force it to change its name and logo.
Tough government regulations on energy drinks means the Saudi Arabian market is a challenging one, but it’s also a land of opportunity for US and European brands, says Euromonitor International.
Children who drink sweetened energy drinks are 66% more likely to be at risk from hyperactivity and inattention symptoms, according to a study in the journal Academic Pediatrics.
Specialist sports nutrition firms are using sector knowledge to compete in the energy drinks space that is dominated by the 'Big Energy' beverage giants.
The sale of caffeinated energy drinks to under 18s and energy shots in general should not be allowed, according to the German branch of consumer protection group Foodwatch.
“The authorisation of these claims would see a major boost for sports men and women”
The European sports nutrition sector says the recent EFSA opinion that backed daily caffeine intakes up to 400 mg per day, will lift the sector – if it makes it into EU law books.
Will Pepsi True & Coca-Cola Life revitalize the cola market, or are today’s more demanding and sophisticated consumers looking for more than refreshment and ‘no-artificial’ claims from their beverage calories these days?
‘Don’t take sports supplements, they can’t be trusted’ was the takeaway message from Welsh track stars Rhys Williams and Gareth Warburton after the recent UK Anti-Doping (UKAD) tribunal agreed steroids got into their blood streams via contaminated sports...
The European Food Safety Authority’s (EFSA) safety assessment on caffeine is not necessarily a green light for high caffeine consumption or for long-stalled health claims, according to industry commentators.
Direct selling giant Amway is solidifying its position in the energy drink market with the acquisition of XS Energy brand. Details of the deal were not disclosed, but a co-founder of XS will join Amway’s management team.
400mg of caffeine a day from all sources is not a safety concern, the European Food Safety Authority (EFSA) has said in a long-awaited caffeine risk assessment.
There is ‘little evidence’ that consumers benefit from the ‘extraordinarily high levels’ of micronutrients commonly added to novel beverages, according to a study published in the Applied Physiology, Nutrition, and Metabolism journal this week.
Monster & Red Bull among brands attacked for 'declining to commit to restrict marketing to under 18s'
As voted for by you the readers - effectively - and checked by us on Google Analytics, here are our Top 10 most read news stories of 2014 – from Constellation Brands attracting the ire of craft brewers to Dr Pepper’s stevia trials.
Diet soda is in a funk, while 'real sugar' is back in vogue. Energy is hot, but caffeine is still controversial. Maple water is bang-on-trend, but will it really become the next coconut water?
Canadean research organisation has released its top trends for 2015 claiming due to the large number of products available on the supermarket shelves many brands are in danger of fading into the background.
Two new studies have suggested that many children and adolescents consuming energy drinks get too much caffeine, while suggesting the level of sugar and caffeinated drinks can lead to different metabolic effects.
In-depth on carbonates with Euromonitor International
Carbonates will never return to the buzz of the 80s but beverage makers can inject life back into the category from side-stepping into the water aisle to bottling up retro-style or moving into new day parts, says Euromonitor International.
The Center for Science in the Public Interest (CSPI) has sent a petition to federal regulators seeking the ban of pure, powdered caffeine that is packaged and sold as a dietary supplement. Because of the product’s extreme potency, the possibility of accidental...
The global beverage sector is thriving - driven by dynamic and creative individuals around the world. But do you or a colleague have what it takes to be recognized by your industry peers?
John Gagliardi let his experience as a college and professional lacrosse player guide his choices when it came to formulating his new energy beverage company. Called Titan Tea, the product line is based on black tea and D-ribose as primary ingredients.
Monster Energy admits that Red Bull’s successful Summer Edition launch with 7-Eleven meant it lost market share in Canada during Q3 2014, due its distribution partner’s ‘conflicting priorities’.
France’s nutrivigilence work – launched in 2010 to ensure safety in food supplements and some foodstuffs – has improved the quality of the food supply, the country’s food safety agency has said.
Energy drink consumption among young people, particularly in connection with alcohol, presents a significant public health concern that warrants further research and regulation, according to a report authored by World Health Organisation (WHO) officials.
Elderly consumers are an untapped market for soft drinks manufacturers, who must use functional ingredients and easy-to-open packaging to win them over, according to a leading industry analyst.
UK energy drinks consumption has reached record levels, but manufacturers must react quickly to the negative publicity about their products, a leading analyst has warned.
Energy drink consumption improves sports performance by 3%–7%, but also increases insomnia, nervousness and the level of stimulation after a competition, according a study.
Six months after resolving an IP fight with a competitor turned collaborator, KonaRed Corporation has made rapid progress in moving its coffee fruit beverage into nationwide distribution.
A high-profile scientist warns that any move by EFSA to recommend lower upper levels of caffeine consumption below 300mg/day could be ‘very harmful’ for the EU coffee industry, ahead of a key publication.
The sports and energy drink market has grown from £1bn in 2009 to £1.5bn in 2014 as tired consumers look to these products to beat fatigue, according to a report by Mintel.
Reducing, enhancing or even eliminating caffeine content in coffee plants will be possible in the near future researchers are saying after completing the genomic map of the coffee plant Coffea canephora.
SPORTS NUTRITION 2014: A STARK WARNING FOR ENTREPRENEURS
Beverage brand development guru James Tonkin has warned wannabe entrepreneurs that going up against established brands such as Red Bull and Coca-Cola without some kind of ‘silo vertical’ protection is fruitless.
'AUSSIE ENERGY DRINK REGS TIGHTEST IN THE WORLD’ – ABCL
Coca-Cola Amatil insists all the ingredients in popular Australian energy drink Mother are safe to consume after a mother blamed excess consumption of such drinks on the death of her 34 year-old son.
!['The 400mg [daily] upper limit should also not be understood as a green light for consuming up to five energy drinks a day,' says consumer group BEUC.](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/7/2/9/6/1956927-1-eng-GB/EFSA-caffeine-opinion-is-not-a-green-light.jpg)
