PepsiCo’s Mountain Dew brand has launched Mtn Dew Amp Game Fuel in the US: a line of drinks designed by video gamers and optimized for ‘an enhanced gaming experience’ with features such as a no-slip grip, resealable lid, and ingredients for alertness.
Monster reports that a jury in a California Superior Court unanimously found that Monster Energy drinks 'do not cause cardiac arrhythmias or cardiac arrest'.
Butterfly pea flower tea, spicy flavors and the rise of CBD... what will 2019 look like for the beverage category? Imbibe sets out its predictions for the top trends in the beverage category next year.
Coca-Cola India has turned to mobile technology to sell its Kinley mineral water to Indian customers, as part of its ‘digital transformation’ strategy.
With the growing affinity for craft alcohol in the US, startup company Shots Box delivers a range of craft spirits samples to the subscription box market. It expands the footprint of craft distillers who would otherwise be limited by regional distribution.
Former president of Starbucks International Howard Behar revealed his secrets to success, best advice and greatest career challenges at the NAMA Coffee Tea & Water show in New Orleans.
The holidays are officially kicking off at US and Canada Starbucks stores on November 2 with the return of its winter products, fresh seasonal designs and a new reusable cup.
'By making this acquisition, PepsiCo is making a very strong statement about reduction of plastic'
In August PepsiCo announced it will acquire SodaStream, and since then SodaStream has continued to grow. And while the acquisition may make a 'strong statement' about plastic reduction, SodaStream says this isn't just about two companies:...
Coffee giant Nescafé will launch two new RTD coffee drinks next year: eyeing up a new world of texture and functionality for coffee lovers with its Cold Whipped Lattes and Coffee Protein Smoothies.
In the northern hemisphere beverage launches take on an autumnal theme - take for example Cinnamon Coke or Bacardi Ginger - while in the southern hemisphere non-alcoholic Heineken 0.0 launches in Australia ready for the summer. We take a look at some...
Cold brew coffee, once a trendy coffee shop menu item or made at-home in mason jars by enthusiasts, has been teetering on the brink of mainstream acceptance with scores of brands introducing on-the-go products at major retail chains, such as Wandering...
More millennials are drinking wine, looking for high-end options with low price tags. And on demand online grocery shopping is causing brands to rethink their brick-and-mortar strategy.
More than 4,000 US Starbucks locations will soon carry Starbucks-branded Airscape coffee containers in collaboration with food storage brand Planetary Design. The tubs preserve the freshness and flavor of both whole bean and ground coffee.
“Our goal is to transform Dunkin' into a beverage-led, on-the-go brand.”
In a week of major changes, Dunkin’ Donuts confirmed it’s dropping the ‘Donuts’ from its name, launches its first canned RTD beverage and announces a limited edition coffee beer in collaboration with Harpoon Brewery.
