Nitro-infusion is commonly associated with the cold brew coffee category: but Enhanced Beverage Solutions (EBS) sees potential for the trend to thrive in other categories such as tea, wine and cocktails.
Hard seltzers dominated the alcohol conversation in 2019, and there’s been an uptick in flavored malt beverage (FMB) launches in response. Loverboy brings a healthier option to the small but growing hard tea category.
The five significant trends for tea in 2020 all circulate within the general theme of phytotherapy, and support the general shift toward a more mindful approach in the health and wellness market, writes Maria Uspenski of The Tea Spot.
A shift in consumer demand – particularly from younger shoppers – towards ethically sourced products is key to making principles of economic sustainability scaleable, says the founder of Rare Tea Company, Henrietta Lovell.
Cinnamon, star anise and creamy rice combine with oolong tea for Better Booch’s newest kombucha flavor, Hola Horchata. It’s the first in a new line of out-of-the-box varieties set to launch in the US in early 2020.