Heineken says that hard apple cider remains an 'exciting growth opportunity' for it in the US, after it launched a Strongbow Honey & Apple variety in March.
The founder of Reverend Nat’s Hard Cider insists Americans care less than the English about upholding cider ‘purity’ standards and says he is inspired by craft brewers rather than ‘some old guy who owns an orchard’.
FIRST BOTTLED DRINKS LAUNCHED BY US CIDERIES INCLUDING REVEREND NAT'S HARD CIDER
The founder of Reverend Nat’s Hard Cider reveals that rustic pineapple-based street beverage tepache was the cidery's most successful launch ever, but doubts it will be the ‘next big thing’ in America.
C&C Group admits its main US hard apple cider brand Woodchuck bucked the overall industry growth trend with falling sales in 2013/14 as big beer player AB InBev enters the category with Jonny Appleseed, but insists it has a plan to get back on track.
UK sales of Heineken brand Strongbow fell 1% last year despite the warmest, driest and sunniest summer since 2006 in the world’s largest hard cider market.
Stella Artois Cidre is poised for a US-wide launch after its introduction in 26 states last year, and the AB InBev brand claims white wine drinkers are flocking to the brand.
ADVERTISING STANDARDS AUTHORITY: CLAIM IS NOT MISLEADING
Molson Coors tells the ASA its Carling British Cider need not contain British apples to be deemed ‘British’ and concedes that amount used vary between batches, with foreign fruit supplying the balance.
DAVID SIPES, CIDER MAKER, TALKS SEASONAL FLAVORS AND US SALES HOTSPOTS
BeverageDaily.com caught up with David Sipes from Angry Orchard, the number one US hard cider maker, to discuss the firm's sudden rise to the top of this growing market.
C&C Group has moved to reassure investors after rival brand Angry Orchard Hard Apple Cider overtook its own brand Woodchuck as US market leader in June.
Suntory Australia is taking a ‘new strategic direction’ by focusing on its premium spirits and liqueurs brands and exiting a distribution deal with C&C Group for Magners cider, as the brand's sales suffer down under.
The world’s top wineries can steal a march on brewers in super-premium US cider with their distribution strength and prestige as the category with significant growth potential.
Mintel analyst Chris Wisson tells Ben Bouckley how Anheuser Busch InBev (AB InBev) hit the bull's eye with its £62m Stella Artois Cidre brand in the UK, sucking beer drinkers into a category set for impressive value growth to 2017.
Riding the new US cider boom is one of the few escape routes for large mainstream brewers faced with ‘hemorrhaging’ beer volume sales, a leading alcoholic drinks analyst insists.
Danish brewer Carlsberg has told BeverageDaily.com that its first UK cider launch Somersby provides a ‘genuine alternative’ to standard mainstream brands and hinted that consumers preferred it in taste tests to Heineken's market leader Strongbow.
Dutch brewer Heineken has cited new activity in the cider category and global interest among consumers, and says its takeover of Belgian company Strassen Ciders provides it with production capacity in continental Europe.
Cider sales have shot up 12 per cent in the UK this year,
provisional figures reveal, taking advantage of a stagnant beer
market with new varieties and a bigger promotion push.
Merrydown, the British beverage group whose focus on adult soft
drinks has helped it overcome the declining fortunes of cider, has
agreed to a takeover by SHS, a consumer goods sales and marketing
specialist. The group hopes that...
A UK survey has been carried out on the occurrence of patulin in
cider. Patulin, which is a kind of mycotoxin, is produced by moulds
that sometimes grow on apples.
Kopparbergs fruit ciders from Sweden are the latest products
launched in the UK on the back of the growing consumer demand for
premium packaged drinks. But will the Scandinavian cider fare
better than its struggling UK counterpart...
In the UK, Rockware Glass has created a sleek new bottle shape and
contemporary presentation to give the Thatchers Single Variety
Cider range fresh impact in the cider market.
Worse-than-expected performances at home and abroad, and from both
new and existing products, will mean pre-tax profits at UK cider
maker HP Bulmer falling at least £14 million short of expectations
in 2003.
As if declining profits and poor summer weather were not bad
enough, Britain's leading cider maker HP Bulmer has now revealed
previously unnoticed costs in its UK takehome division - costs
which will either push 2001/2002 profits...
