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Guest article

Uncorking the dark side: How wine brands are embracing the allure of the macabre

By Rowena Curlewis, CEO, drinks design specialist Denomination

We love Halloween and the 'spooky season'. And up-and-coming wine brands are using our obsession with all things spooky to stand out from the crowd with their compelling brand stories and sinister tales. Rowena Curlewis, CEO of drinks design...

Used by waiters and bartenders, the tech can track top consumption times and places. Pic: Supplied by Coca-Cola

Wecheer wins Coca-Cola HBC’s start-up challenge

By Rachel Arthur

Bottle-as-a-Service platform and app Wecheer – whose patented ‘smart bottle opener’ can track every bottle opened to pinpoint the time, location and brand of consumption – has been named as the winner of Coca-Cola HBC’s €100k Start-Up Challenge.

Pic:Diageo

Diageo sells Windsor Global whisky

By Rachel Arthur

Diageo has signed and completed the sale of Windsor Global, a subsidiary of Diageo which owns the Windsor business and associated intellectual property, to Korean company PT W Co., Ltd.

From cocktails to calvados casks: How St-Rémy is keeping brandy booming

From cocktails to calvados casks: How St-Rémy is keeping brandy booming

By Rachel Arthur

St-Rémy – a proudly French brandy that’s enjoying global success – has revealed its latest limited edition: St-Rémy Finished in Calvados Casks. And this latest launch represents exactly what the House stands for: an intriguing blend of tradition and innovation,...

The RTD alcohol category is maturing - and evolving. Pic:getty/asbe

RTD alcohol category to hit $40bn by 2027

By Rachel Arthur

The RTD alcohol category is expected to grow by +12% in volume between 2022 and 2027, hitting $40bn by 2027 across 10 key markets, according to new data from IWSR Drinks Market Analysis. As the category matures, premiumization will be a key driver moving...

Coca-Cola showcases Olyns' reverse vending machine at NACS

National Association for Convenience Stores

Coca-Cola showcases Olyns' reverse vending machine at NACS

By Deniz Ataman

Coca-Cola addresses high traffic trash disposal – and by extension stubborn recycling challenges – in c-store locations by featuring Olyns' reverse vending machine that collects and sorts plastic, aluminum and glass packaging during the National...

Getty Images - Business opportunities / Klaus Vedfelt

Unlocking the potential of the active nutrition evolution

By Olivia Haslam

The shift from sports nutrition to active nutrition creates unique challenges and opportunities for brands, as they navigate the evolving consumer demands which have increased both risk and reward factors.

C-store consumer habits: balancing impulse purchases with nuanced usage occasions

National Association for Convenience Stores

C-store consumer habits: balancing impulse purchases with nuanced usage occasions

By Deniz Ataman

C-stores can attract and retain customers who are looking for a quick and easy meal or snack by offering a variety of fresh and convenient food options, as well as bundling deals that offer discounts on popular products, Kathy Risch SVP, shopper insights...

SIG DomeMini is first launching in China. Image: SIG

SIG takes aim at plastic waste with eco-friendly carton pack

By Teodora Lyubomirova

The packaging giant says its on-the-go carton bottle offers ‘all the convenience of a plastic bottle and the sustainability benefits of a carton pack’ – but can this concept fly in the minds of consumers?

Pic:getty/santimastudio

Molson Coors: 5 ways it plans to accelerate growth

By Rachel Arthur

Molson Coors says it has achieved the aims of its 2019 Revitalization Plan: now it wants to refine that strategy to accelerate growth. From digital transformation to ‘aggressive premiumization’, here’s how it’s going to do that.

Britvic gains Flying Horse, Juxx and Amazoo in Brazil: alongside the previously announced acquisition of Extra Power. Pic: Britvic

Britvic acquires four brands in Brazil

By Rachel Arthur

UK soft drink company Britvic has completed the acquisition of the Extra Power energy drink brand from GlobalBev; also acquiring three additional soft drinks brands – energy brand Flying Horse, juice brand Juxx and acai smoothie brand Amazoo.

Speakers at the event in Japan House believe that sake has potential to appeal to a greater range of UK consumers. Image Source: Eriko Koga/Getty Images

The appeal of Japanese drinks to consumers in the UK and North America

By Augustus Bambridge-Sutton

Japanese drinks such as matcha and sake are being brought to ‘Western’ countries such as the UK and North American countries. Japanese sake is mostly drunk in restaurants the UK, although an event in Kensington, London stressed that it can be more versatile....

Beer accounts for the largest share of alcohol-free drinks sold in the UK. Pic: getty/humankg

England looks to change ‘alcohol-free’ definition

By Rachel Arthur

England currently considers an ‘alcohol-free’ drink as one containing less than 0.05% ABV – differing from a number of other countries that use 0.5% ABV as the definition. A public consultation is now seeking views on whether to raise the threshold for...

Pic:getty/dianamiller

Beam Suntory launches Beam Suntory France

By Rachel Arthur

Beam Suntory will establish its own route-to-market strategy in France with the launch of Beam Suntory France in January 2024: with a team across sales, marketing and corporate functions supporting the in-market commercial business.

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