Flow Water founder Nicholas Reichenbach launched with some pretty lofty ambitions (cue comparisons to Fiji, Evian, building the ‘Tesla of water’ and becoming an ‘iconic’ brand). But if you’re going to get into a business as capital intensive as bottled...
New research concludes women diagnosed with breast cancer are 85% more likely to die from the disease if they drink non-diet soda five or more times a week.
The sparkling water category may seem crowded with products made by CPG giants and offerings from smaller, independently-owned brands, but the reality is that sparkling water is still just a small piece of the overall carbonated beverage category, says...
Coca-Cola Amatil does not expect any major changes to its recently-published 20-year sustainability plan even if its takeover transaction with Coca-Cola European Partners (CCEP) plays out as planned and ownership of the firm changes.
Nestlé USA has acquired premium alkaline water brand, Essentia Water, for an undisclosed sum to expand its presence in the premium, high-growth functional water category.
Drinks manufacturer Britvic has posted a dip in sales and earnings in its full-year 2020 results, as it looks to premiumisation, e-commerce and low calorie drinks to boost business.
Free from added sugar, artificial flavors and with around half the amount of caffeine as a cup of coffee, Ocean Spray Wave – a caffeinated sparkling water with real fruit juice – is the latest drink meeting a trio of consumer demands of refreshment, energy,...
Canopy Growth Corporation is entering the ‘high-potential US CBD beverage category’ with its premium ready-to-drink CBD-infused sparkling water Quatreau.
Taste and nutrition company Kerry has completed a life cycle assessment comparing the environmental impact of its Tastesense Sweet ingredient against the footprint of sugar. The result? “Reducing the consumption of sugar has impressive health and environmental...
PepsiCo is making its first foray into the non-alcoholic cocktail mixers category with the launch of Neon Zebra, aimed at Gen Z and young Millennials (21-34-year olds) who like making cocktails at home, but are looking for more “fun and practical"...
Wild Tonic Jun Kombucha (fermented from honey and green tea instead of traditional cane sugar and black tea) is banking on several growth trends in the kombucha category this year including its refreshed slim cans and expanding line of hard kombucha.
New Zealand researchers are planning to conduct clinical trials on a kawakawa beverage with immune and metabolic health benefits, before refining the formulation and sell it in the export markets.
Ardagh’s metal packaging business will combine with Gore Holdings V to create an independent public company; which will apply to list its shares on the New York Stock Exchange.
UNESDA Soft Drinks Europe, a trade organization representing the non-alcoholic beverage sector, has set targets for European beverage packaging to be fully circular by 2030. This will be achieved by using rPET, refillable bottles, and boosting collection...
A molecular biologist, a medical doctor and a nutrition innovation expert have joined intellectual forces to create a cognitive health focused brand which they hope will redefine the caffeine-laden energy drink category.
Nestlé will sell its Nestlé Waters North America business – including brands Pure Life, Poland Spring, Deer Park, Ozarka and delivery service ReadyRefresh – to One Rock Capital Partners and Metropoulos & Co.
The functional beverage consumer and their purchase motivations are just as diverse as the functional beverage category itself, which encompasses everything from sports drinks and energy drinks to ionized/alkaline water and nutrient-infused coffee, says...
PepsiCo expands its footprint in the burgeoning functional beverage category with today’s launch of bubly bounce – the first RTD extension of the company’s popular and playful sparkling water line that adds “just a subtle kick of caffeine” to help consumers...
The ABV threshold at which kombucha switches from a non-alcoholic beverage to what is effectively 'beer' for tax purposes is currently set at 0.5%. The KOMBUCHA Act, set to be reintroduced to Congress this session, provided the right tax vehicle...
Trademark Coca-Cola will roll out 100% rPET bottles in a 13.2oz size across the US this summer, following the launch of the bottles in select states this month.
Indian zero-alcohol beer pioneer Coolberg has highlighted culture and price challenges as the sector’s toughest hurdles to cross in the country, whilst also laying out plans to create a new category of fizzy drinks in hopes of drawing in the mass market.
The company that specializes in liposomal delivery systems says it intends to disrupt the CBD beverage industry via its patent-pending nanoemulsion delivery technology.
Addressing its natural gas use and fleet emissions, Talking Rain (maker of Sparkling ICE) is funding over 28,000 metric tons of carbon reduction offsets through taking on ownership of three land projects in need of environmental clean up. But what significance...
Australian kombucha specialist firm Bucha of Byron is looking beyond its traditional health conscious clientele to also target consumers seeking alcoholic beverages with a better-for-you twist.
Nutritional Growth Solutions, Ltd. (NGS), parent company of Healthy Height kids protein shake mixes, has acquired nutritional shake brand KidzShake and has announced plans to enter the US medical market.
From protein sweeteners to lesser known steviol glycosides, we take a look at some of the latest developments in up-and-coming tech in beverage sugar reduction.
PepsiCo and Beyond Meat will form The PLANeT Partnership to develop, produce and market beverages and snacks made from plant-based protein. PepsiCo says plant-based protein offers ‘a new frontier’ in its efforts to build a more sustainable food system,...
Does ‘sorta sweet’ imply that a product is low in sugar? Or does it simply mean that it tastes ‘kind of sweet’ (as the maker of StraightUp Tea asserts in a bid to fend off a false advertising lawsuit)?
New research findings from The Ohio State University Wexner Medical Center found that the artificial sweetener saccharin did not alter the gut microbiota or induce glucose intolerance (an indicator of the development of diabetes) in healthy adults as...
Speaking at Expo West in 2015 two years after selling his coconut water brand to Coca-Cola, ZICO founder Mark Rampolla observed that his nine years running the business had been “absolutely brutal.” Six years later, he’s back at the helm, after buying...
PepsiCo is targeting a reduction of absolute greenhouse gas (GHG) emissions across its value chain by more than 40% by 2030. It is aiming for net-zero emissions by 2040.
Molson Coors has launched a new line of non-alcoholic, sparkling CBD beverages in Colorado: with each beverage offering ‘a unique blend of CBD and adaptogens’.
With the momentum behind Dry January stronger than ever, a raft of new products are hitting the shelves this month to cater for health-conscious consumers.
Coca-Cola is replacing its front-of-pack logo with a series of resolutions representing hope and optimism for 2021 as part of its ‘Open to Better’ campaign in the UK.
Despite category-leading velocities and strong heritage branding, sales of King Juice Company’s flavored lemonade brand Calypso were declining mid-single digits when David Klavsons became the new CEO in 2017 -- months after the original founder sold the...
Nestle Australia is kickstarting the new year by pioneering a whole new better-for-you beverage option dubbed NESCAFE NATIV Cascara, an upcycled coffee berry-based product with a strong Australian native flavours twist and sustainability profile.
There's a lot of competition on beverage shelves, and soft drinks buyers do range reviews at the start of the new year. To be successful with your drinks brand in 2021 you need to start preparing now, writes Richard Horwell of F&B marketing and...
An Austrian startup selling health focused fruity water 'drops' is hoping to shake up the soft drinks industry with its sustainable and convenient solution.
The Singapore-based research team which discovered that plastic has a potentially lower environmental footprint than cotton and paper bags has confirmed that this discovery can also be applied to the plastic food packaging used by the majority of food...
Coca-Cola European Partners is investing in Lavit – a US company behind a compact countertop beverage system – as it seeks to reduce packaging waste and carbon footprints.
By Danielle Jackson, strategic planner, Zeal Creative
The festive period is an incredibly special time for consumers, retailers and not least of all brands: a number of which offer up their own version of Christmas spirit through seasonal varieties and limited-edition products. But do they support brand...
Developer of ‘hyper-sweet designer proteins’, Amai Proteins, is teeing up with Ocean Spray to create a reduced sugar cranberry juice product – without compromising its ‘bold’ taste.
From black water to orange gin, the overaching trend in beverage colors is simple: young consumers want bright, bold and highly Instagrammable products.
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