Sparkling ICE hopes to score big with new sparkling tea range
By Elaine Watson
- Last updated on
Next up is beverage aisle darling Sparkling ICE, which has recently pulled off a successful move into lemonade, and is now hoping to have the same kind of impact with its latest zero-calorie innovation: Sparkling ICE Tea.
Available in Raspberry Tea, Lemon Tea, and Peach Tea flavors, the drinks are formulated with brewed black tea, green tea extract, fruit juice and caffeine, and are currently being test-marketed in various locations ahead of a national roll-out planned for January 2015.