Only happy when it rains? Mexican bar sells bottled rainwater

By Ben BOUCKLEY contact

- Last updated on GMT

Only happy when it rains? Mexican bar sells bottled rainwater
Mexico City artisan bar Casa del Agua has likely pulled off a world first by selling rainwater collected and filtered onsite in specially designed, reusable glass bottles.

Zenith International chair Richard Hall today noted the launch of the water, which has apparently been sold since 2012.

It's clearly a major customer draw, if the Casa del Agua Facebook page​ is anything to go by! It's also quite a business model. Clearly you'd need somewhere relatively pollution free with a high rainfall. 

I'm not saying anything about Mexico City pollution levels - they appear to be quite high - but the water is clearly a seasonal product. Beyond June-October there's relatively little rain​.

Related news

Related products

show more

FIND YOUR PERFECT HARMONY

FIND YOUR PERFECT HARMONY

Tate & Lyle | 03-Oct-2017 | Technical / White Paper

Consumers want to eat less sugar and fewer calories – but that doesn’t mean they’re willing to sacrifice great taste, texture or appearance when selecting...

Beyond beverages: drinking occasions boost innovation

Beyond beverages: drinking occasions boost innovation

Glanbia Nutritionals | 14-Sep-2017 | Technical / White Paper

Today’s beverage consumers want it all: health, functionality and taste in a convenient format, to suit modern, busy lifestyles. Consumers of every age...

Related suppliers