Future Flavors

‘We’re less afraid of failure!’ Heineken exec on UK innovation

NEW PRODUCT GALLERY: SIX HEINEKEN 2014 INNOVATIONS

‘We’re less afraid of failure!’ Heineken exec on UK innovation

By Ben BOUCKLEY

Heineken UK marketing director Jacco van der Linden insists the company has changed its culture to be less afraid of failure and more realistic in its volume and value expectations for new brands.

GMCR 'hitting milestones' for 2015 Keurig Cold launch

GMCR 'hitting milestones' for 2015 Keurig Cold launch

By Ben BOUCKLEY

Green Mountain Coffee Roasters CEO Brian Kelley insists the firm is on track for a fiscal 2015 launch of its cold carbonated soft drinks system and is working closely with shareholder Coca-Cola to perfect the latter's brands for use.

Monster trademarks Ultra Sunrise: Taking on Mountain Dew Kickstart?

ENERGY GIANT RUMORED TO BE READYING LAUNCHES TO GRAB MORNING, AFTERNOON, EVENING CONSUMPTION

Monster Energy trademarks Ultra Sunrise: Taking on Mountain Dew Kickstart?

By Ben BOUCKLEY

Monster Energy has filed a US trademark for the term Ultra Sunrise and one analyst predicts the name will be used for a CSD that will take on $150m brand Mountain Dew Kickstart.

Nothing bitter about craft beer’s rising popularity

Australia

Nothing bitter about craft beer’s rising popularity

By RJ Whitehead

The remarkable rise in popularity of craft beer in Australia might be driving mainstream brewery executives to the bottle, but for Glenn Cary, chief executive of the independent Balmain Brewing Company, it is only the beginning.

‘I ditched the Coca-Cola Life-style’: A millennial confession

EDITOR'S COMMENT: JULY 2014

‘I ditched the Coca-Cola Life-style’: A millennial confession

By Ben BOUCKLEY

Coca-Cola Enterprises (CCE) boss John Brock insists people in the UK think Coca-Cola Life tastes just like standard Coke ahead of its September launch, but is this lack of differentiation necessarily good news?

SWALLOW OR SLING? Rebel Kitchen Matcha Green Tea Mylk

BEVERAGEDAILY.COM: ENTREPRENEUR'S EDITION

SWALLOW OR SLING? Rebel Kitchen Matcha Green Tea Mylk

By Ben BOUCKLEY

Our intrepid journalists sample interesting new beverage brands – to find out if the taste, texture, packaging and branding is up to scratch, or should be scratched off. Rebel Kitchen is up this week.

“It’s going to be a really exciting time,

From the Vitafoods Europe 2014 vault

Mooted novel food changes will open exotic fruit doors in EU

By Shane STARLING

Exotic and functional fruits and vegetables like cashew nut fruit, chu chu and their extracts are set for an easier passage into European Union markets if mooted simplifications to EU Novel Foods laws come to fruition, according to a UK-based expert.

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