Energy tea brand YATÉ believes that young music fans and night owls will be key for success with its yerba mate-based drink in Asia’s better-for-you beverage space.
Energy drink manufacturer Celsius Holdings recorded a 101% rise in domestic sales in its first quarter of fiscal 2021. But a pandemic-induced shortage of US-made aluminum cans cut into profitability.
PepsiCo sales during the first three months of the year sailed passed the high bar set last year when the pandemic inspired pantry loading, despite challenges during the quarter, including temporary business disruptions due to the severe winter storms...
Americans may be exhausted from months of social distancing, balancing increased family responsibilities with work and navigating economic uncertainty due to the coronavirus, but fewer are reaching for energy drinks to keep them fueled during the pandemic...
Consumers are no longer satisfied with drinks that cause energy to spike and rapidly drop - but manufacturers are looking at new ways to provide consumers with an energy boost, says Beneo's Claudia Meissner.