DRINKS appoints new CFO
US alcohol ecommerce company DRINKS has appointed Matt Wolf as CFO.
Wolf's experience in SaaS-centric enterprises, highly regulated industries and M&A fits ideally with DRINKS' evolution, says the company.
Wolf joins DRINKS after the recent sale of its DTC unit, Wine Insiders, giving the company sole focus on its core growth opportunity: the alcohol e-commerce enablement technology it has built and scaled over the last ten years.
Via its WaaS ("Wine as a Service")-platform, DRINKS enables businesses to add alcoholic beverages in a fully complaint manner directly to their online storefronts. For alcohol producers and retailers, the company provides regulatory and compliance technology through its Shopify app that makes it ‘easier and dramatically more efficient’ for anyone who sells alcohol online.
Wolf was previously CFO of Roadster, a SaaS-based, omnichannel digital retail platform that provides the complex and regulated automotive retail industry with digital storefronts to optimize the sales experience for customers, dealerships and OEMs. Wolf oversaw dramatic revenue growth and efficiency improvements, leading to Roadster's $360m acquisition by CDK Global. Wolf most recently served as CFO of ChartHop, a leading people operations platform, where he led finance and operations to help scale a rapidly growing enterprise SaaS platform.
Wolf has held other financial leadership positions in the consumer goods and tech industries, including with AB-InBev, after starting his career in investment banking with Morgan Stanley, where he covered consumer goods, including beverage alcohol.
Wolf earned an MBA from the Tuck School of Business at Dartmouth and a BA in Economics from the University of Rochester.