NPD
‘Winemaker’s Chocolate’ includes Vine to Bar sustainability
Upcycled from the spent grapes of the winemaking process, Chardonnay Marc tempers the bitter notes in rich dark chocolate and brings beneficial nutrients that can contribute to better gut and heart health, delivering on a better-for-you, indulgent experience, creators say.
Vine to Bar’s 65% dark chocolate offerings include bars, individually wrapped tasting squares, and chocolate-covered almonds. Renowned chocolatier Ralph Jerome, former head of global innovation at Mars, Inc. is chief innovation officer at Vine to Bar.
“We call Vine to Bar the ‘winemaker’s chocolate’ to acknowledge the path this new chocolate has taken to arrive,” said Jerome. “It was born from the vision of winemakers, who spent over a decade working to capture the vibrancy of pressed wine grapes in an ingredient that will one day enhance lots of different products. It’s only fitting that our first products to launch share ancient history – wine and chocolate.”
Jerome said that, as two of the most celebrated products of fermentation, wine and chocolate have always been a natural pairing. Vine to Bar elevates the experience of dark chocolate and marries well with wines ranging from whites to rosés to more traditional red pairings.
Chardonnay Marc brings a natural sweetness to Vine to Bar products that softens the dark chocolate’s bitter edge, Jerome explained.
The result is premium dark chocolate with a flavour that is balanced by the natural, wine grape-derived fruitiness. Vine to Bar chocolates contain 100% pure cocoa butter, only natural flavours and ingredients, and no palm oil, no soy, and no GMOs.
- Vine to Bar is distributed direct-to-consumer via the company’s website,