All news articles for November 2020

Create, not copy: Five tips for good alcohol innovation. Pic:getty/ivan101

Embracing disruption: Five strategies alcohol brands are using to stay ahead

By Stephen Firth, Senior Partner, Vivaldi London

Brands which copy successful innovations will forever be playing catch up. Instead, they should understand why an innovation has succeeded and use those insights to carve out their own path, writes Stephen Firth, senior partner, Vivaldi London, in this...

Pic: getty/phototrip

New Zealand wine exports reach record $2bn

By Rachel Arthur

Ten years ago, New Zealand Winegrowers set out ambitions to double wine exports from $1.04bn to reach $2bn in 2020: with the latest figures showing it has reached this goal.

The swap to bio-based packaging delivered an 'immediate' reduction in CO2 emissions / Pic: GettyImages-Farnknot_Architect

Coffee maker Meira cuts carbon footprint with bio-based packaging

By Katy Askew

Finnish coffee producer Meira, part of the Massimo Zanetti Beverage Group, has launched Vallilan Paahtimo, a new range that offers ‘a more sustainable cup, inside and out’. In partnership with packaging manufacturer Amcor, the line includes a bio-based...

Lion Dairy & Drinks launched its Dairy Farmers Creamery & Co range in 2018, one of the company’s many dairy brands. Pic: Lion Drinks & Dairy

Bega Cheese confirms Lion Dairy & Drinks acquisition

By Jim Cornall

Bega Cheese Limited said it has entered into a binding share sale and purchase agreement to acquire all of the shares in Lion Dairy & Drinks from Japan’s Kirin Holdings for a net acquisition price of A$534m (US$393m).

Pic:getty/uzenzen

PepsiCo launches 2021 Greenhouse Accelerator

By Rachel Arthur

PepsiCo has launched an open call for entrepreneurs to take part in this year’s PepsiCo Greenhouse Accelerator: with the ten winning companies receiving funding and mentorship from PepsiCo.

Pic:getty/sarayut

Diageo to achieve net zero carbon emissions by 2030

By Rachel Arthur

Diageo has launched a 10 year sustainability action plan: setting goals including net zero carbon emissions from direct operations by 2030; and using 30% less water in every drink it makes.

Pic:getty/siraanamwong

AB InBev: Three 2020 innovations that address today’s mega-trends

By Rachel Arthur

What does successful innovation look like in a year defined by a global pandemic? From big seltzer bet Bud Light Hard Seltzer in the US, to a new beer from a company-government-farmer collaboration in Ecuador, AB InBev CEO Carlos Brito highlights three...

Vodka will serve as a base for many Christmas cocktails, predicts Bacardi. Pic:getty/wmaster890

Vodka and gin cocktails can conquer Christmas, says Bacardi

By Rachel Arthur

Bacardi believes people will throw out the festive rule book this year and mix up their drinks choices: with over a third (38%) of people it recently surveyed looking forward to embracing ‘more modern’ Christmas customs.

Pic:getty/bymandesigns

A future of fizz or going flat? The soft drinks industry post-2020

By Danielle Jackson, Strategic Planner, ZEAL Creative

The soft drinks category has been working through a challenging year. Danielle Jackson, strategic planner at UK brand activation marketing agency ZEAL Creative, asks what lessons the industry can learn and take into 2021.

Five beverage trends for 2021: Imbibe’s predictions

Five beverage trends we’ll see in 2021: Imbibe’s predictions

By Rachel Arthur

2020 has been defined by coronavirus: which has changed the way we shop, socialize, entertain and more. And it will continue to be the biggest driver of food and beverage trends next year, according to US beverage development company Imbibe.

©Getty Images - Pict Rider

Just drink when you’re thirsty? Think again

By Hank Schultz

A new paper suggests that measuring proper hydration in the body is far more complex than might be assumed. Multiple tests might need to be done to get an accurate measurement, the authors claimed.

NERD rebrands and expands as nootropics beverage trend gains steam

NERD rebrands and expands as nootropics beverage trend gains steam

By Mary Ellen Shoup

Following its acquisition by Beverage USA Holdings Inc. (BevUSA) earlier this year, mental acuity beverage company NERD is on track to become a nationally-recognized brand with new retail distribution, an expanded direct-to-consumer business, and refreshed...

Pic:getty/wenjinchen

The best global beverage brands of 2020

By Rachel Arthur

Coca-Cola maintains its position in the top 10 in Interbrand’s Best Global Brands 2020 Report. But what are the other beverage brands making their mark this year?

Follow us

Products

View more

Webinars