Krones – PET Lite Bottle – NOMINATED
Krones is famed for its processing and packaging machinery but won jury praise for this 500ml bottle for carbonates using just 9.9g of PET, which uses direct printing, making label material redundant.
“An exceptional design and graphically reduced label type – without compromising the function – allows the focus on the essentials: the product. The low material use and the elimination of the label are commended,” the jury concluded.
Submitter: Krones
Designer/Developer: Alexander Schau & Jochen Forsthövel
Manufacturer: Krones
User: Krones