A new 3% ABV craft IPA from Goose Island Beer Company will be the brewery’s first low-calorie and low-alcohol option. It’s going nationwide across the US and into Canada this year.
Dry January has provided the perfect launchpad for new products in the no and low alcohol sector. We take a look at some of the new beverages hoping to win over consumers around the globe.
US consumers spent $2.6bn buying alcohol online last year, but experts say it could be billions more. Alcohol ecommerce penetration is ‘abysmally low’ which Rabobank believes could have 'profound consequences' on the industry.
AB InBev has signed a deal with global renewable energy developer, BayWa r.e., to purchase 100% renewable electricity for its European brewing operations. It is the largest Pan-European corporate solar power deal ever made: covering AB InBev’s 14 breweries...
US hard seltzer consumption is set to triple by 2023. But will consumers be able to support the stream of new launches? And can other global markets mimic the success of seltzer in the US?
Australia’s competition watchdog says Asahi’s acquisition of Carlton & United Breweries could raise cider prices and reduce competition in the beer market.
Nielsen’s annual Top 25 Breakthrough Innovation awards whittled down 45,000 CPG products and singled out five US beverages. Products from PepsiCo and Coca-Cola were among those gaining top honors; alongside hard seltzer success story White Claw.
A new partnership with spirits and wine company Brown-Forman will bring classic liquors like Jack Daniels, Herradura and Chambord to the Drinkworks pod system in 2020, furthering at-home cocktail personalization.
Ask AB InBev chief executive Carlos Alves de Brito what was the best thing his company did to boost the world’s biggest alcohol group’s beer dominance, and he will probably tell you that it was to invest in the premium side of the market.
AB InBev has chosen Canpack as one of its partners to focus on its sustainable development objectives to ensure 100% of its packaging is recyclable or made from recycled materials by 2025.
At the recent Cerveza México 2019 event, it was revealed that the country’s craft beer market is nearly up to 1,400 independent breweries with a 29 million litre output. The industry relies heavily on exports to the US and Europe to keep up with annual...
In a new deal inked with JetBlue, Truly Hard Seltzer will be the first official alcoholic seltzer of a US airline. Starting this fall, the Wild Berry flavor will be available on all JetBlue flights.
AB InBev is launching Mike’s Hard Sparkling Water in the UK. “We’ve seen how quickly the alcoholic sparkling water market has grown in the US, and we believe now is the time to bring the trend to the UK,” says the brand.
