Despite declining market share, there is hope for soft drink manufacturers who can adapt to the highly-competitive beverage market by utilizing major health trends like reduced sugar and digestive benefits, GlobalData research found.
Dr. Pepper Snapple Group (DPS) experienced modest volume growth of 1% for the full-year ending December 31, 2016, largely due to positive performance of the company’s water portfolio, which was offset by low growth in soda sales.
Dr. Pepper Snapple Group-owned 7UP will focus on highlighting the carbonated soft drink as an essential staple for baking, cooking, and cocktails in its upcoming campaign.
Since partnering with LA Libations, ARYA Curcumin+ has positioned itself as an affordably-priced luxury beverage aiming to solidify its mainstream consumer appeal.
A.G. Barr saw second half trading performance strengthen, crediting the launch of sugar-free Irn-Bru Xtra and sparkling water Rubicon Spring for helping boost sales in a ‘highly competitive’ UK market.
Coca-Cola European Partners (CCEP) has today launched a new advertising campaign for Coca-Cola Zero Sugar, emphasizing the similarities in taste with the flagship Coca-Cola Classic brand.
A team of Chicago-based t-shirt printers and part-time “soda enthusiasts” collaborated to make non-alcoholic Hop Pop, a hops-flavored soda that can function as a standalone craft beverage or as a cocktail mixer.
Nitro coffee – a craze that’s attracting consumers in US coffee shops – has the potential to grow in popularity as an at-home experience, thanks to the technology available in cans, according to the Ardagh Group.
An amendment to the EU food additives regulation has removed the requirement for stevia blends to contain at least 75% stevioside or reb A, giving food and beverage manufacturers scope to formulate better tasting stevia-sweetened products.
Talking Rain Beverage Company is rolling out its Sparkling Ice brand in Mexico, continuing international expansion after the recent launch in the UK and Ireland.
