Coca-Cola has launched two fruit-flavored specialty sodas in the US market, Coca-Cola Georgia Peach and Coca-Cola California Raspberry, hoping to capitalize on the growing popularity of craft soda.
Despite flat growth of its carbonated beverage portfolio for Q417, Coca-Cola said it remains committed to improving the performance of its core soda brands, particularly Diet Coke and Coke Zero Sugar.
PepsiCo’s CEO says 2018 will be a year of 'robust marketing in innovation' for its legacy and new, innovative beverage brands after organic sales of the company’s North American Beverages segment - its largest division - slipped by 3% in Q4...
Private equity firm Castanea Partners has made a minority investment in Portland, Oregon-based Brew Dr. Kombucha’s parent company Townshend Group (TTG), with an eye on expanding the organic kombucha brand’s US reach and consumer awareness.
Nestlé Waters North America aims to drive 'significant growth' in the sparkling water category by introducing more carbonated offerings of its regional spring water brands next month in updated packaging and new flavors.
What are the key beverage trends - and companies - to watch in 2018?
One of the most exciting players in the fast-growing meal replacement space, Soylent built its business – and a highly engaged community – online, first on its own website, and later on Amazon, but has recently ventured into the bricks and mortar space...
PureCircle has partnered with tobacco farmers in North Carolina (US) to commercially grow its StarLeaf stevia for the next planting season, to meet growing demand for food and beverage launches using the plant-based sweetener.
The majority of millennials (72%) seek experiences over material objects: motivating beverage brands like Perrier to test out-of-home, multi-sensory marketing to effectively target a mobile generation of consumers, says CEO of Kinetic Worldwide North...
Sparkling water brand SodaStream has introduced Fruit Drops - a range of bottled flavor essences - in US brick & mortar retailers, as the company aims to make sparkling water part of consumers' daily routines.
The Cook County Finance Committee is set to vote on the repeal of the Sweetened Beverage Tax, that would eliminate the penny-per-ounce tax on Dec. 1, 2017.
Consumer desire for more sophisticated and experimental flavors driven by their attention to wellbeing has started to outweigh the importance of alcohol content in beverages, especially in the cocktail and cider categories, Bell Flavors & Fragrances...
Adult soft drinks are gaining in popularity: but what flavors appeal to this audience? From the beer cues of brewed soda to the sour tang of vinegar, natural ingredient company Döhler explores the tastes that are appealing to today’s consumers.
WILD Flavors & Specialty Ingredients (WFSI) has expanded its portfolio of sweetening solutions to offer sweeteners that when combined with certain flavors and texturants ingredients can deliver a similar mouthfeel to full-sugar beverages, the company...
