Spirits

Pic:Bacardi

From tequila to botanicals: Bacardi talks summer spirit trends

By Rachel Arthur

What's big in the US spirits scene this summer? Sean Eckhardt, Senior Vice President of US Sales at Bacardi, explains how the company has shaped its portfolio for the summer months - along with his take on the trending tequila, RTD alcohol, and lower...

New appointments in the beverage industry: December 2021

People on the move: December 2021

By Rachel Arthur

We take a look at some of the people taking on new jobs in the beverage industry as we head towards a new year.

'Consumers have found ways to recreate the bar experience at home, becoming skilled cocktail makers themselves'. Pic:getty/thegoodbrigade

Pernod Ricard pinpoints this year's holiday trends

By Rachel Arthur

From gift boxes to celebratory drinks, the holidays are a key sales period for spirits. John Barrett, Chief Commerical Officer at Pernod Ricard USA, tells BeverageDaily what the drinks giant expects over the holiday period this year - as well as revealing...

Pic:getty/RHJ

'Cachaça is far more than the Caipirinha!'

By Rachel Arthur

For those who know Cachaça, it is usually associated with a Caipirinha cocktail. But the drink has far more to offer: and promoting the diversity and versality of the Brazilian spirit to bartenders, distributors and consumers can help it achieve its potential...

Pic:getty/santypan

Bacardi’s top five cocktail trends

By Rachel Arthur

From smoky flavors to spicy margaritas, Bacardi highlights the trends it sees influencing the cocktail and wider spirits scene in 2021.

Martini Fiero & Tonic

Bacardi: 'We believe that brands are built in bars, not boardrooms!'

By Ian McLaren, director of advocacy, Europe, Bacardi

Bacardi sent 7,000 employees 'back to the bar' in 100 cities worldwide last month to explore the latest cocktail trends - and one of their findings was a surge in the popularity of mocktails and low/no alcohol drinks. Ian McLaren, director of...

Pic:getty/opolja

What's hitting the shelves? Festive special

By Santa Claus

From Sprite Winter Spiced Cranberry to Smirnoff Ice's Cremsiffino gift boxes, we take a look at some of the festive drinks on shelves around the globe.

Japan is the second biggest market in the world for RTD beverages, catching up to the US in sales.

'Premium level' RTD shots find new footing on-premise in Japan

By Beth Newhart

New York-based LIQS Cocktail Shots is taking its growth international with November’s launch into Japan. Its lines of liquor-based and wine-based shots build their audience first on-premise at concerts, stadiums and festivals.

Pic:getty/romolotavani

What does the future of gifting look like in the spirits industry?

By Leyton Hardwick, founder and creative director, Drink Works

The festive season is a key trading period for spirits. And branded gift packs in particular are proving to be a major area of innovation, thanks to technological advances and heightened creativity, writes Leyton Hardwick of design agency Drink Works...

Bacardi acquires Stillhouse Spirits

Bacardi acquires Stillhouse Spirits

By Rachel Arthur

Bacardi has acquired Stillhouse Spirits, a ‘young powerhouse brand’ in the US whose products include vodka, whiskey and bourbon.

Drink Tank: Beer, wine and spirit insights for the UK on-trade

Drink Tank: New event offers liquid insights for the UK on-trade

By Rachel Arthur

How do you spot a spirit with style? What are the biggest trends in beer? And how are low and no ABV products shaping the drinks market? A new event called Drink Tank will put the spotlight on the opportunities and challenges for drinks in the UK on-trade....

Villa One is made with artesian well water and sustainably sourced, 100% blue weber agave. Pics: Villa One

Nick Jonas launches tequila with Stoli Group

By Beth Newhart

In collaboration with the makers of Stoli Vodka, Nick Jonas and John Varvatos have created a new US tequila brand. Villa One premieres in September with three varieties.

Stock picture: getty/matucha

Pernod Ricard to acquire Castle Brands

By Rachel Arthur

Pernod Ricard will acquire Castle Brands, a developer and marketer of premium and super-premium brands including Jefferson’s bourbon whiskey.

A potential aggressor to the market is European tariffs, particularly in wine trade with France. Pic: Getty/BrianAJackson

A healthy job market bolsters US wine and spirits

By Beth Newhart

Both large and small US wine and spirits (W&S) companies have been more progressive and competitive with work benefits and compensation than the market average, according to a talent report from ForceBrands.

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