Spirits

What flavors are trending? Pic: getty/debbielewisharrison

The top five flavor trends for summer 2024

By Rachel Arthur

Ready for a spicy tamarind mangorita? Or excited about a parmesan espresso martini? Diageo highlights the top flavor trends it’s watching this summer.

Pic:getty/sarahmason

Gin ‘fingerprinting’ could help futureproof the category

By Rachel Arthur

A new technique that takes a chemical fingerprint of gin in seconds could hold 'huge potential' for the industry: allowing producers to create better and more consistent gins; enable regulators to detect fraudulent products; and even help create...

The EU is Mercosur's (Brazil, Paraguay, Uruguay and Argentina) second-largest trading partner, second only to China. Image: Getty/Adam Gault

‘No time to lose’: EU urged to conclude Mercosur trade talks

By Teodora Lyubomirova

A total of 23 trade bodies have called for the swift approval of the EU-Mercosur free trade agreement, which will make it easier to export EU agri-food products including key dairy commodities to Argentina, Brazil, Paraguay and Uruguay and vice versa.

From cocktails to calvados casks: How St-Rémy is keeping brandy booming

From cocktails to calvados casks: How St-Rémy is keeping brandy booming

By Rachel Arthur

St-Rémy – a proudly French brandy that’s enjoying global success – has revealed its latest limited edition: St-Rémy Finished in Calvados Casks. And this latest launch represents exactly what the House stands for: an intriguing blend of tradition and innovation,...

The RTD alcohol category is maturing - and evolving. Pic:getty/asbe

RTD alcohol category to hit $40bn by 2027

By Rachel Arthur

The RTD alcohol category is expected to grow by +12% in volume between 2022 and 2027, hitting $40bn by 2027 across 10 key markets, according to new data from IWSR Drinks Market Analysis. As the category matures, premiumization will be a key driver moving...

Pic:getty/santimastudio

Molson Coors: 5 ways it plans to accelerate growth

By Rachel Arthur

Molson Coors says it has achieved the aims of its 2019 Revitalization Plan: now it wants to refine that strategy to accelerate growth. From digital transformation to ‘aggressive premiumization’, here’s how it’s going to do that.

Pic:getty/kaew6566

Our top 5 articles of September

By Rachel Arthur

What’s been attracting the attention of BeverageDaily readers? Here’s a round-up of our most-read articles from September.

Pic:getty/dianamiller

Beam Suntory launches Beam Suntory France

By Rachel Arthur

Beam Suntory will establish its own route-to-market strategy in France with the launch of Beam Suntory France in January 2024: with a team across sales, marketing and corporate functions supporting the in-market commercial business.

Spirits can look to emulate the way coffee uses associations, multi-sensory experiences and ritual. Pic:getty/aleksandargeorgiev

Guest article

What spirits brands can learn from coffee

By Zander Corbin, strategist, BLVR

You'd be forgiven for thinking they are two very different categories: but spirits brands can learn a lot from how coffee brands have built up rituals and experiences, writes Zander Corbin from creative and brand consultancy BLVR in this guest article.

Pic:getty/skynesher

Global beverage alcohol market volume growth slows

By Rachel Arthur

Volume growth in the global beverage alcohol market is expected to slow to +1% per annum over 2022-2027, according to the latest analysis from IWSR. India, Mexico and Brazil are expected to take over from the US and China as volume growth drivers.

Pic:getty/brianajackson

Our top 5 stories of September, 2022

By Rachel Arthur

What’s piquing the attention of BeverageDaily readers? There’s a lot of interest in the growing low to no alcohol market – whether that’s stocking supermarket shelves or catering for non-drinkers at events. Meanwhile, readers are keen to keep up with...

Tequila trends: cristalino, RTDs, and global expansion

What's next for tequila?

By Rachel Arthur

Tequila volumes are expected to grow at a CAGR of 7% between 2021 and 2026: far exceeding 2% growth in global spirits volumes. So how is this market going to evolve?

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