Cha Gardens has introduced a low-yield high-end tea, grown at an altitude of 2,100 to 2,300 meters in China’s Daba Mountain region, to the US market: available in select fine dining restaurants and online.
La Colombe Draft Latte has seized a 1% share of RTD coffee sales in the US grocery category after operating for one year, according to IRI data ending Dec. 3, 2017.
Chicago loose-leaf tea company, Tiesta Tea, has broadened its portfolio with the launch of a ready-to-drink (RTD) cold brew tea line, a segment within the category that continues to heat up with consumer interest.
Coca-Cola is rolling out one of its fastest growing brands - the low calorie premium iced tea, Fuze Tea - in Europe this month. In the UK the drink will escape the upcoming sugar tax thanks to its use of the sweetener stevia.
Western Europe continues to account for the vast majority of global Champagne sales (75%) with France making up 49% of global volume sales, followed by the UK at 10%, Euromonitor data shows.
The High End, Anheuser-Busch’s (A-B) US craft beer and imports division, has launched an initiative called “Elevate” to address recent consecutive years of soft category growth by attracting new consumers to the category.
While bottled water may fundamentally be the simplest of beverages, the category is evolving with an explosion of flavors, fortification and functionality to offer something more to today’s consumers.
