Scottish brewer BrewDog will run a bespoke ‘BrewDog Boeing 767’ flight in February next year, with passengers taking part in beer tasting at altitude and an in-flight food menu paired with beer.
Influencer marketing, paid posts and sponsored content have turned into a massive global market on social media platforms like Instagram. But its use with independent craft spirits brands is still in its infancy, poised for an explosion.
In just three years, a craft scene has exploded in Vietnam’s beer capital. We talk to some of the craft brewers and entrepreneurs driving the sector forward with Vietnamese ingredients and local twists.
‘This is about a US craft brewery standing up against some of the largest drinks producers in the UK’
US craft brewer Flying Dog Brewery says it will continue to distribute its Easy IPA Session India Pale Ale in the UK: ignoring a ruling from an alcohol marketing watchdog which said the beer's artwork ‘encourages illegal, irresponsible or immoderate...
‘The craft beer revolution has spread across the continent’
Craft brewing organisations from nine European countries are working towards the formation of the Independent Brewers of Europe, an organisation which will promote and advance the mutual interests of their members with European institutions and the media....
The majority of beer consumers in the US are willing to pay more for beer produced with sustainable practices, according to a study from Indiana University. ‘The takeaway for the brewing industry is that it is financially feasible to introduce energy-saving...
Traditional mass US beers face a new challenge from a growing category of craft, premium and light lagers: brands like Michelob Ultra and Corona lead the pack of alternative light lagers and pilsners that have swung back into favor among US consumers.
“Our goal is to transform Dunkin' into a beverage-led, on-the-go brand.”
In a week of major changes, Dunkin’ Donuts confirmed it’s dropping the ‘Donuts’ from its name, launches its first canned RTD beverage and announces a limited edition coffee beer in collaboration with Harpoon Brewery.
Australian craft beer consumers now purchase an equal number of previously untried beers as old favourites, according to the 2018 Australian Craft Beer Survey: showing how quickly the sector has evolved. And consumers’ continuous thirst for something...
Five years ago, North America dominated the global craft beer industry: accounting for 52% of all craft beer retail launches while Europe accounted for 29%. But now the picture has flipped: North America now accounts for 19% of launches while 54% come...
The craft cider category is no longer about tractors and sideburns: instead, it's firmly established itself as a beverage for modern millennials, says Crafty Nectar, the world’s largest craft cider subscription service. But there’s still work to...
Scotland’s rich heritage in whisky gives Scottish gin a strong springboard for success, according to husband and wife duo Martin and Natalie Reid, who founded The Gin Cooperative earlier this year to promote the spirit both at home and abroad.
Big brewers find ways to profit from the growing culture of drinking less, drinking better
The iconic image of the larrikin lager drinker cracking open an endless succession of cold ones couldn’t be more wrong, going by long-standing trends in the Australian beer industry, which is seeing consumption slump to a four-decade low.
Intelligentsia Coffee sources its coffee from 15 countries around the world and believes that economic sustainability is critical in the direct trade market.
Powell & Mahoney Craft Cocktail Mixers have switched from plastic top packaging to corrugated paper boxes for its multipacks in an effort to be mindful of the environment and generate more shelf impact.
Consumers are trending away from high ABV drinks and embracing non-alcoholic mocktails, as well as those with a low ABV. Beer cocktails, sour flavors and citrus are also trends to watch.
The new, looping script design will be introduced to Stella Artois Cidre’s US market this fall. It’s the first major revamp to the product packaging since its stateside debut in 2013.
Starbucks brought its fan-favorite Pumpkin Spice Latte back to US and Canada stores on August 28, its earliest release date ever. Other brands have followed suit and introduced their fall offerings early as well. But is pumpkin spice still a guaranteed...
THC-infused soft drink company California Dreamin’ is expanding distribution across California following its success within an exclusive Silicon Valley accelerator this summer.
Ripples has developed a system that can print custom images and messages onto beers, cocktails and coffees; at bars, shops, restaurants and hotels around the world.
Domestic beer consumption in the US has fallen over the last two decades while China’s interest in American beer has spiked. Budweiser sales finally flipped in China’s favor in the first half of 2018 and the trend is expected to continue.
Scotch Whisky distilleries enjoyed 1.9 million visits from tourists from the UK and around the world in 2017, according to figures from the Scotch Whisky Association (SWA).
There are 6,655 active craft breweries in the US with more than 2,500 in planning, according to new mid-year metrics released by the Brewers Association (BA).
The 2018 Pacific Northwest hop acreage is forecasted to increase to a record high, while US hop grower Hopsteiner says advances in technology will further boosts this year’s harvest.
Australian-headquartered Lion has acquired London craft brewer Fourpure Brewing Co. And while Fourpure says the beer and culture will remain the same, it wants to embrace the opportunities the acquisition brings: ‘We truly hope you will see some change,...
Throw out the rule book. When it comes to the craft beer business, bigger is not always better; and profit maximisation is not always the ultimate goal. Here’s why craft breweries need to think differently to other businesses.
Heineken is investing £40m ($55m) in Beavertown Brewery: allowing the London craft brewer to increase its brewing capacity 10-fold with a new 450,000hl brewing facility and visitor experience.
The Brewers Association (BA) announced late last week that a grant of $900,000 has been awarded to the United States Department of Agriculture-Agricultural Research Service (USDA-ARS) for the 2018 fiscal year in support of hops research.
Craft beer is here to stay: but what are consumers looking for? And what does this mean for the craft brewing industry? The good news is that craft beer consumption continues to rise; but a new report warns that building brand loyalty will be an uphill...
Beer drinkers globally are seeking quality over quantity, evidenced by continued growth in premium, super-premium and craft categories; while an increasing number of health-conscious consumers are turning to low and no alcohol varieties.
Up Mountain Switchel, a six-year-old beverage company started in Vermont is continuing its path of reinvigorating a heritage recipe with its most recent product launch, Original Swizzle, a carbonated switchel drink that uses fresh ginger root, Vermont...
In the UK, 63% of independent brewers say they expect their turnover to increase this year: showing ‘the optimism and dynamism’ of the sector against a backdrop of unprecedented competition and continued dominance of big beer, according to SIBA, the UK’s...
The US craft beer industry is seeing most of its current and predicted future growth coming from small-scale operations like local microbreweries and taprooms, a shift away from regional breweries with multi-state distribution footprints, according to...
After being among the first craft breweries to can its beer nearly 20 years ago, Oskar Blues of Colorado has introduced its latest packaging innovation of 24-can variety packs using collated shrink packaging engineered by The Dow Chemical Company. And...
Cryo Hops, developed by YCH Hops using a patent-pending process, has generated a buzz with brewers as the highly-concentrated ingredient means breweries, in theory, can use half the amount of hops to achieve the same desired beer flavor profiles.
With a growing Midwest footprint, ready-to-drink (RTD) cold brew coffee brand Blackeye Roasting Co. said it has ‘aggressive’ plans to triple its distribution to 30 states by the end of 2018 and sees c-stores as its secret weapon to reaching a new base...
Scottish craft brewer BrewDog has invested in London craft cider company Hawkes, seeing the potential to change a ‘mass-market monopolised’ segment of the drinks scene.
Having enjoyed enormous success in its native US, Goose Island is now expanding rapidly in international markets. Establishing a thriving brewpub in each new country has been key to its growth: allowing consumers to engage with the brand and learn more...
Out of the 6,372 US craft breweries operating in 2017, including 997 new openings, 2.6% (165 breweries) shut their doors and that percentage will likely increase as the market becomes more competitive, Brewers Association chief economist Bart Watson predicts....
Ready-to-drink (RTD) coffee company La Colombe is seeking to recreate the coffee shop consumer experience with its line of draft lattes, launching three new products.
The Brewers Association, which represents small and independent craft brewers in the US, has released its 2017 list of the top 50 craft brewers according to beer sales volume.
With self-serve dispensing technology gaining momentum in the market, it is becoming easier for consumers to explore new types of drinks. This presents drinks manufacturers with new opportunities – but could also challenge brand loyalty, says GlobalData.
