Craft

Sipsmith only partners with people who already have a passion for gin and knowledge of the spirit.

How influencer marketing is buoying craft spirits brands

By Beth Newhart

Influencer marketing, paid posts and sponsored content have turned into a massive global market on social media platforms like Instagram. But its use with independent craft spirits brands is still in its infancy, poised for an explosion.

BiaCraft, Saigon.

How ambitious craft brands are jostling for Saigon success

By Richard Whitehead

In just three years, a craft scene has exploded in Vietnam’s beer capital. We talk to some of the craft brewers and entrepreneurs driving the sector forward with Vietnamese ingredients and local twists.

Pic: getty:/eddiehernandezphotography

‘The craft beer revolution has spread across the continent’

European craft brewers unite to form The Independent Brewers of Europe

By Rachel Arthur

Craft brewing organisations from nine European countries are working towards the formation of the Independent Brewers of Europe, an organisation which will promote and advance the mutual interests of their members with European institutions and the media....

Pic:getty/GausNataliya

sustainability spotlight

Consumers are prepared to pay more for sustainable beer, says study

By Rachel Arthur

The majority of beer consumers in the US are willing to pay more for beer produced with sustainable practices, according to a study from Indiana University. ‘The takeaway for the brewing industry is that it is financially feasible to introduce energy-saving...

MillerCoors will soon launch Saint Archer Gold, a craft light lager from San Diego-based brewer Saint Archer. Pic: ©GettyImages/agrobacter

US mass beers threatened by craft lagers

By Beth Newhart

Traditional mass US beers face a new challenge from a growing category of craft, premium and light lagers: brands like Michelob Ultra and Corona lead the pack of alternative light lagers and pilsners that have swung back into favor among US consumers.

Dunkin' will continue focusing on menu innovation, including more in-store and RTD beverages launches.

“Our goal is to transform Dunkin' into a beverage-led, on-the-go brand.”

Just call them Dunkin’: DD drops the ‘donuts’ and focuses on drinks

By Beth Newhart

In a week of major changes, Dunkin’ Donuts confirmed it’s dropping the ‘Donuts’ from its name, launches its first canned RTD beverage and announces a limited edition coffee beer in collaboration with Harpoon Brewery.

Crafty Nectar was founded in 2015 and gives subscribers a new selection of craft ciders to try each month.

‘Forget craft beer – the craft cider movement has arrived!’

By Rachel Arthur

The craft cider category is no longer about tractors and sideburns: instead, it's firmly established itself as a beverage for modern millennials, says Crafty Nectar, the world’s largest craft cider subscription service. But there’s still work to...

What beer goes with best with your barbie? The answer may be changing from lager to something else... pic:getty/kolbz

Big brewers find ways to profit from the growing culture of drinking less, drinking better

Though smaller than ever, Australia’s beer market has ‘never been more profitable’

By Richard Whitehead

The iconic image of the larrikin lager drinker cracking open an endless succession of cold ones couldn’t be more wrong, going by long-standing trends in the Australian beer industry, which is seeing consumption slump to a four-decade low.

Migration has increased globally, and with it, beer options have expanded. Pic: ©GettyImages/rez-art

China now drinks more Budweiser than the US

By Beth Newhart

Domestic beer consumption in the US has fallen over the last two decades while China’s interest in American beer has spiked. Budweiser sales finally flipped in China’s favor in the first half of 2018 and the trend is expected to continue.

'Scotch has a wonderful story: part traditional, part modern, and set among Scotland's breathtaking landscapes'. Pic:getty/lukasek

‘Best year ever’ for Scotch Whisky tourism

By Rachel Arthur

Scotch Whisky distilleries enjoyed 1.9 million visits from tourists from the UK and around the world in 2017, according to figures from the Scotch Whisky Association (SWA).

Pic:getty/sarapulsar38

‘Bountiful 2018 harvest’ predicted for US hops

By Rachel Arthur

The 2018 Pacific Northwest hop acreage is forecasted to increase to a record high, while US hop grower Hopsteiner says advances in technology will further boosts this year’s harvest.

Lion acquires London craft brewer, Fourpure Brewing Co

Lion acquires London craft brewer, Fourpure Brewing Co

By Rachel Arthur

Australian-headquartered Lion has acquired London craft brewer Fourpure Brewing Co. And while Fourpure says the beer and culture will remain the same, it wants to embrace the opportunities the acquisition brings: ‘We truly hope you will see some change,...

Economies of scale make sense for most businesses - but not necessarily for craft. Pic:getty/jacoblund

The Brewers of Europe Forum

Craft brewing and business strategies: ‘Small is the new big’

By Rachel Arthur

Throw out the rule book. When it comes to the craft beer business, bigger is not always better; and profit maximisation is not always the ultimate goal. Here’s why craft breweries need to think differently to other businesses.

New public funding will positively impact the entire hop industry. Pic: ©GettyImages/SarapulSar38

New funding granted to USDA-ARS for hops research

By Beth Newhart

The Brewers Association (BA) announced late last week that a grant of $900,000 has been awarded to the United States Department of Agriculture-Agricultural Research Service (USDA-ARS) for the 2018 fiscal year in support of hops research.

Pic:getty/EddieHernandezPhotography

‘It’s hip to love hops!’ Five consumer trends in craft beer

By Rachel Arthur

Craft beer is here to stay: but what are consumers looking for? And what does this mean for the craft brewing industry? The good news is that craft beer consumption continues to rise; but a new report warns that building brand loyalty will be an uphill...

Pic:getty/imagesource

‘Optimism and dynamism’ among independent UK brewers

By Rachel Arthur

In the UK, 63% of independent brewers say they expect their turnover to increase this year: showing ‘the optimism and dynamism’ of the sector against a backdrop of unprecedented competition and continued dominance of big beer, according to SIBA, the UK’s...

After completing a test pilot of its shrink-wrapped 24-can variety packs, Oskar Blues will be rolling out the new packaging to retailers nationwide.

Craft Brewers Conference

Oskar Blues sees adoption of larger format craft beer packaging on the rise

By Mary Ellen Shoup

After being among the first craft breweries to can its beer nearly 20 years ago, Oskar Blues of Colorado has introduced its latest packaging innovation of 24-can variety packs using collated shrink packaging engineered by The Dow Chemical Company. And...

Cryo Hops allows brewers to achieve equivalent or improved hop flavor using roughly half the weight traditional pellet or whole-leaf recipes, YCH Hops said.

Craft Brewers Conference

New era of brewing? YCH Hops sees interest around proprietary Cryo Hops

By Mary Ellen Shoup

Cryo Hops, developed by YCH Hops using a patent-pending process, has generated a buzz with brewers as the highly-concentrated ingredient means breweries, in theory, can use half the amount of hops to achieve the same desired beer flavor profiles.

Pic:iStock

US craft beer exports top $125m

By Rachel Arthur

International distribution of US craft beers continued to grow in 2017, with export volume up 3.6%, according to the Brewers Association.

Goose Island's Toronto brewpub

Goose Island on going global: 'Having a real experience with the brewery is important'

Brewpubs help Goose Island engage with new consumers in international markets

By Rachel Arthur

Having enjoyed enormous success in its native US, Goose Island is now expanding rapidly in international markets. Establishing a thriving brewpub in each new country has been key to its growth: allowing consumers to engage with the brand and learn more...

St Giles Gin is available in seven Norfolk stores.

news in brief

Waitrose turns to local gins

By Rachel Arthur

UK supermarket Waitrose says that half of its stores will now be able to offer shoppers a locally-sourced gin.

La Colombe unveiled its honeysuckle and Brazilian caramel flavors at Expo West earlier this month.

Expo West 2018

La Colombe on ‘liberating the café menu’

By Mary Ellen Shoup

Ready-to-drink (RTD) coffee company La Colombe is seeking to recreate the coffee shop consumer experience with its line of draft lattes, launching three new products.