Energy & Sports

Pic:getty/flashpop

Form AND function: The reasons behind the functional ingredient beverage trend

By Miriam Konz, EVP corporate strategy and innovation, AMC Global

To truly leverage the functional ingredient trend, you’ll need a deep understanding of the 'why' behind consumer choices. Miriam Konz, SVP of corporate strategy and innovation at AMC Global, takes a look at some of the overarching factors.

Pic:getty/courtneyk

Where do sports drinks stand in a growing functional beverage market?

By Rachel Arthur

The increased demand for functional food and drink is anticipated to boost sports drinks sales – and yet, at the same time, growing functional claims across neighboring categories is likely to stiffen competition. How should sports drinks navigate this...

CBD startup partners athlete organisation 4CAST

Editor's Spotlight: Startup Focus

CBD startup partners athlete organisation 4CAST

By Nikki Hancocks

London-based CBD drinks startup ThreeDots has announced a partnership with the athlete led media organisation 4CAST to see its products enter international markets.

Make water and seltzers available at checkouts instead of soda, says CSPI. Pic:getty/edhonowitz

‘Keep soda in the soda aisle’, says CSPI

By Rachel Arthur

The Center for Science in the Public Interest (CSPI), a US consumer advocacy organization, is urging the country’s top food retailers and sugary drink manufacturers to remove sugar-laden drinks from impulse buy locations in stores.

Pic:getty/boonyachoat

Waste not, want not: How Suntory Beverage & Food GB&I is reducing water consumption

By Michelle Norman, director of external affairs and sustainability at Suntory Beverage & Food GB&I

The soft drinks industry has a big part to play in ensuring it both reduces water usage and increases the efficiency of water intensive processes. Michelle Norman, director of external affairs and sustainability at Suntory Beverage & Food GB&I,...

Pic:getty/martinbarraud

Functional waters: Ready for a post-pandemic rebound?

By Rachel Arthur

UK functional water sales were hit by the pandemic in 2020: but are predicted to rise consistently over the next five years. But the rebound is not necessarily going to be a straight-forward return to pre-pandemic times: with a shifting market and new...