Diageo

Best global beverage brands: Who joins Coca-Cola, Pepsi and Budweiser?

Best global beverage brands: Who joins Coca-Cola, Pepsi and Budweiser?

By Rachel Arthur

Coca-Cola has taken the #3 spot in Interbrand’s annual Best Global Brands Report, which identifies the most valuable brands across the world. Pepsi, Budweiser, and Nescafé also feature in the top 100, alongside seven other well-known beverage brands. 

Top 5 most valuable worldwide whiskey brands

Top 5 most valuable worldwide whiskey brands

By Hal Conick

Top whiskeys are usually discussed as the top volume sellers, but Spiros Malandrakis, senior alcoholic drinks analyst for Euromonitor, says this sometimes skews the results away from good, recognizable brands.

Non-alcoholic Guinness hopes to address beer challenges

Non-alcoholic Guinness hopes to address beer challenges

By Rachel Arthur

Diageo hopes its non-alcoholic Guinness will improve fortunes in Indonesia, with the alcoholic beverage giant saying the beverage is addressing market trends in the country, and legislation which now bans the sale of beer in some stores. 

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