Coca-Cola HBC has acquired mixer and adult sparkling beverage brand Three Cents for €45m ($46m), noting an ‘exciting growth opportunity’ in the category.
Coca-Cola Hellenic Bottling Company enjoyed a strong recovery in 2021, with all key metrics above pre-pandemic levels, said the company as it released its FY2021 results this morning.
By Stuart Ward, Head of Sales Capabilities, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company developed its own 'Sales Academy' in 2021: which provides continuous learning opportunities for employees. Stuart Ward, Head of Sales Capabilities, explains why it's a game changer for the company.
Coca-Cola Hellenic Bottling Company has completed, via its wholly-owned subsidiary Coca-Cola HBC Holdings BV, the acquisition of approximately 52.7% of Coca-Cola Bottling Company of Egypt S.A.E. (CCBCE).
By Annie Dumitrescu, Head of Digital Commerce, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company is accelerating its Digital Commerce capability to further drive customer connection. Annie Dumitrescu, head of digital commerce at CCHBC, explains how in this guest article.
Coca-Cola Hellenic Bottling Company will switch to 100% renewable electricity, increase rPET use and invest €250m ($289m) in emissions reduction initiatives as part of its pledge to reach net zero emissions by 2040.
By Gerald Lewis, Head of Strategy, Innovation and Enterprise Architecture, Coca-Cola HBC
Tech innovation and digital transformation are critical in a fast-changing marketplace, but how do large businesses make this happen so they can adapt and grow? In this guest article, Gerald Lewis, Head of Strategy, Innovation and Enterprise Architecture...
By Prodromos Nikolaidis, Group Coffee Director, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company was the first Coca-Cola bottler to bring a new range of Costa Coffee products to market at scale last year. So how did it do this during the pandemic? Prodromos Nikolaidis, Group Coffee Director, Coca-Cola HBC, explains...
Coca-Cola Hellenic Bottling Company launched hard seltzer Topo Chico in five markets at the end of last year: just the latest example of how it's widening its reach across occasions with a portfolio now spanning from coffee to premium spirits.
Coca-Cola will enter the alcohol category in Europe with the launch of Topo Chico Hard Seltzer in select markets next month. The brand will roll out across Europe in 2021.
