Soft Drinks

“The most significant area of growth is bottled water. Many consumers now seek it in preference to high sugar carbonates. Pic: ©GettyImages/Kwangmoozaa

Top beverage megabrands struggle against sugar

By Beth Newhart

The top 100 global megabrands have been revealed by Euromonitor, with beverage-forward brands taking four of the top ten. But overall soft drink sales have been stagnant thanks to shifting public opinion on sugar, affecting brand loyalty.

Beverage entrepreneurs: Boom-time for Malaysia's Hausboom

Malaysia’s Hausboom has taken off across Asia and Europe.

Boom-time for burgeoning brand from Asia’s fizzy drinks backwater

By Richard Whitehead

Sitting in a cafe in Saudi Arabia, Azri Zahier came to a realisation. All around him, people were guzzling fizzy drinks. These, he noticed, were not local beverages, or even ones made elsewhere in the Gulf. They were from Thailand.

Mountain Dew launches gaming-inspired drinks

Mountain Dew launches gaming-inspired drinks

By Beth Newhart

PepsiCo’s Mountain Dew brand has launched Mtn Dew Amp Game Fuel in the US: a line of drinks designed by video gamers and optimized for ‘an enhanced gaming experience’ with features such as a no-slip grip, resealable lid, and ingredients for alertness.

Pic:Getty/pedrosala

Britvic now powered by 100% renewable electricity

By Rachel Arthur

Soft drinks company Britvic has this month switched to 100% renewable electricity for all its sites in Great Britain: saving more than 17,000 tonnes of CO2e per year, the equivalent to taking more than 3,300 cars off the road.

Accessibility advocates are calling for these plastic straw bans to be flexible and not so absolute. Pic: ©GettyImages/jon11

Disney to eliminate plastic straws from all locations

By Beth Newhart

The Walt Disney Company has announced it will be the latest major corporation to cut down on plastic waste by phasing out single-use straws, joining the ranks of Starbucks and McDonald’s. Disney will phase them out of its global theme parks by 2019.

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