Pic:Marie Laveau

Ceder’s founders launch new non-alcoholic rum

By Rachel Arthur

The founders of Ceder’s non-alcoholic gin have launched a new premium non-alcoholic rum, Marie Laveau: combining the popularity of rum with the rising moderation movement.

The premium plus rum category is growing at 16% in Europe. Stock picture:getty/igorr1

Diageo forms Cuban rum joint venture

By Rachel Arthur

Diageo has created a joint venture, Ron Santiago S.A., with Corporación Cuba Ron S.A. The joint venture will have exclusive global distribution rights for premium Cuban heritage rum brand, Santiago de Cuba.


Rum expected to exceed £1bn in UK sales

By Rachel Arthur

Rum in predicted to exceed the £1bn ($1.38bn) sales mark in the UK in 2017, following in the footsteps of gin, which reached the same milestone in 2016.

Campari buys back Appleton Rum US distributon rights for $20m

Campari buys back Appleton Rum US distributon rights for $20m


Campari America has agreed to pay $20m to Kobrand Corporation to secure the distribution rights to its recently acquired Appleton Rum brand portfolio in the US, and 'exploit the brand's potential in the key US market'.


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