Pepsi

Pic:getty/wenjinchen

The best global beverage brands of 2020

By Rachel Arthur

Coca-Cola maintains its position in the top 10 in Interbrand’s Best Global Brands 2020 Report. But what are the other beverage brands making their mark this year?

Re-positioning soda and co-locating CPG divisions are just some of big brands' strategies. Pic: Getty/jonnysek

BEVERAGE FORUM 2019

How big soda is taking an ‘honest’ approach to consumer health habits

By Beth Newhart

PepsiCo, Keurig Dr Pepper (KDP) and other major soda brands are still learning to grapple with the health and wellness wave that’s causing consumers to drop their sugary drinks for something ‘better-for-you’. Executives spoke at the 2019 Beverage Forum...

“The most significant area of growth is bottled water. Many consumers now seek it in preference to high sugar carbonates. Pic: ©GettyImages/Kwangmoozaa

Top beverage megabrands struggle against sugar

By Beth Newhart

The top 100 global megabrands have been revealed by Euromonitor, with beverage-forward brands taking four of the top ten. But overall soft drink sales have been stagnant thanks to shifting public opinion on sugar, affecting brand loyalty.

It's been an action-packed year for the beverage world. Here are some of the highlights. (Pic:iStock/marekuliasz)

The year that was: Headlines of 2016

By Rachel Arthur

From mergers and acquisitions to innovations in packaging and flavors, we take a look back over some of the headlines of 2016. 

Best global beverage brands: Who joins Coca-Cola, Pepsi and Budweiser?

Best global beverage brands: Who joins Coca-Cola, Pepsi and Budweiser?

By Rachel Arthur

Coca-Cola has taken the #3 spot in Interbrand’s annual Best Global Brands Report, which identifies the most valuable brands across the world. Pepsi, Budweiser, and Nescafé also feature in the top 100, alongside seven other well-known beverage brands.