AB InBev’s venture capital division ZX Ventures has opened a new brewery in Wuhan, China to tap into rising demand for craft beer, sales of which are believed to be growing by 40% year-on-year countrywide.
The beer industry’s first round of consolidation is largely over as macro US brewers have slowed their pace of craft brewery acquisitions, making way for other types of deals that offer small brewers new paths forward, says Rabobank.
Today, 83% of Americans live within 10 miles of a local brewery. The Brewers Association, the not-for-profit trade association for US craft beer, looks back on the highlights of 2017 for the craft beer industry.
The High End, Anheuser-Busch’s (A-B) US craft beer and imports division, has launched an initiative called “Elevate” to address recent consecutive years of soft category growth by attracting new consumers to the category.
AB InBev has opened its newest brewery in China, aimed at tapping into the booming growth of the country’s growing middle class - accounting for 76% of the total urban population by 2022 - and their premium beer preferences.
Geosaf has introduced the Vipoll Visatron VKR0E 32-32-4K/4D to the North American beverage market, an “all-in-one” machine capable of rinsing, filling, and capping anywhere from 4,000 to 20,000 cans or bottles (glass or PET) per hour, says the company.
The Brewers Association (BA) has launched Take Craft Back: a tongue-in-cheek crowdsourcing campaign taking aim at AB InBev’s craft beer acquisition strategy by attempting to raise $213bn in pledges to 'purchase' the beer conglomerate.
Australian craft brewer Feral Brewing Company has been sold to Coca-Cola Amatil, allowing the brewer to access the beverage giant’s distribution network and ‘put its beers in front of thousands more craft beer consumers’.
The US craft beer sector contributed $67.8bn to the US economy in 2016, with craft brewers responsible for more than 456,373 jobs, according to the latest economic impact report from the Brewers Association.