As it launches the alcohol-free version of its flagship brew on draught, Heineken predicts there will be as many Heineken 0.0 taps as there are Heineken Original by 2025.
Social media discussion around alcohol free drinks is up significantly year-on-year, according to new research: with beer and mocktails among the most popular subjects.
Despite the growth of the low and no alcohol category, only a third of consumers say they are satisfied with current products on the market, according to a new survey. So what can be done to improve them?
Working in the Canadian craft beer industry, Upstreet Craft Brewing’s founders found there were always plenty of opportunities to have a beer. When this started to take its toll, they used their craft expertise to create a non-alcoholic brew. Now they...
New Zealand start-up Terps & Co believes it has created the world’s first non-alcoholic terpene spirits to help people ‘lose the booze but not the feels’.
New Zealand alcohol-free ready-to-drink (RTD) spirits firm AF Drinks has its eye on the Asian market after securing significant domestic retail success within a year of launch.
America’s Athletic Brewing Co. is expanding internationally, most recently with its launch in the UK. It believes its craft core will help it stand out in an increasingly crowded market.
The ‘dry movement’ is gaining momentum in Asia alongside a rising demand for non-alcoholic RTD cocktails as consumers seek out more mindful drinking options, according to one of the category’s pioneers - Lyre’s.
To the best of its knowledge, Big Drop Brewing Co is the first company in the world to dedicate itself to alcohol-free beer. We catch up with founder and CEO Rob Fink to talk all things ‘low and no’.
Physical health benefits associated with reduced alcohol consumption is helping drive demand for ‘low to no’. But could there also be something more holistic at play?
The trend of people consuming 'less but better' in their homes opens up exciting innovation opportunities for food NPD and products that pair well with beer and other alcohol, say firms.
Matching the complexity of wine’s flavors and aromas poses a sizeable challenge for low and no alcohol alternatives. But Muri – a range of NoLo wine alternatives launching in the UK – is drawing on fermentation techniques from kvass and kombucha to offer...
Kirin’s wine subsidiary Mercian Corporation has developed its first non-alcoholic sangria drink, designed to capture the attention of younger consumers.
As last year’s sober-curious, zero-proof alcohol movement took off, with some consumers seeking to cut down their alcohol consumption, global ingredient supplier Kerry experienced a surge in demand for its Botanical Collection ZERO portfolio of distillate,...
Product names or descriptors such as ‘CBD gin’ or ‘rum infused with CBD’ could prove problematic in the UK, says the Portman Group, as it sets out guidance on marketing CBD.
Having launched in its home market of Australia in January, Ovant has already expanded distribution of its alcohol-free distillations to Singapore and will hit the UK this month.
No and low alcohol drinks are ready to revolutionise the RTD market. But while brands may focus on reduced ABV and calorie content, at the end of the day it's the taste which will determine whether they win or lose in the marketplace, writes Highball...
The low to no alcohol category is growing: but how can brands and retailers tap into this opportunity? A new show will put the spotlight on the sector while showcasing some of the most successful brands.
Asahi Breweries is to launch a new carbonated low alcoholic drink called Beery as part of its drive to see sales of products at 3.5% ABV or lower increase from 6% to 20% by 2025.
Indian zero-alcohol beer pioneer Coolberg has highlighted culture and price challenges as the sector’s toughest hurdles to cross in the country, whilst also laying out plans to create a new category of fizzy drinks in hopes of drawing in the mass market.
Consumers will move outside their cocktail comfort zones in 2021 - in no small part due to increased confidence in at-home bartending during the pandemic - and with that will come an increased interest in exploring low to no options, says Bacardi.
With the rise in low/no alcohol products, the UK’s Wine and Spirit Trade Association (WSTA) has set out its recommendations for how to name and label low and no alcohol products designed as spirit drink substitutes.
With the momentum behind Dry January stronger than ever, a raft of new products are hitting the shelves this month to cater for health-conscious consumers.
Entering into 2021 with a spirit - and brand ethos - of optimism, two British entrepreneurs have launched a non-alcoholic botanical spirit which embodies the vibe of their adopted home of Los Angeles.
