PepsiCo is expanding its ‘PepsiMoji’ campaign across more than 100 markets this year, championing the use of a ‘universal language system’ to engage with consumers worldwide.
Gatorade’s efforts in innovation, and its popularity with athletes, will continue to set the brand apart from emerging competitors who try and attack the brand on price, says PepsiCo CEO Indra Nooyi.
The soda industry has vigorously defended itself against claims it is “borrowing a page from the tobacco industry playbook” by trying to spread its products in low- and middle-income countries.
Heineken, SAB Miller, The Coca-Cola Company, Nestlè & PepsiCo.
Members of The Consumer Goods Forum (CGF) have completed a five-year project to install low carbon refrigeration systems in over 4,000 supermarkets, four million ice cream and drinks chiller units and industrial plants worldwide.
PepsiCo recently announced the launch of organic Gatorade for 2016, something an executive with Daymon Worldwide said is a forward-thinking move that is quickly becoming the norm.
Huhtamäki Oyj's subsidiary is to acquire FIOMO, which manufactures flexible packaging foils and labels in the Czech Republic, expected to be completed in Q1, 2016.
From an E-Z SnackPak by Ampac, Drinkfinity pods by PepsiCo US, Coca Cola’s Contour PET glass and Cadbury Glow by Mondelēz International – We round up the best F&B entries at the WPO (World Packaging Organisation) WorldStar Awards 2016.
Hi-C Ecto-Cooler, Surge, and Crystal Pepsi: It may seem like a list straight out of 1995, but these flavors are helping create a beverage buzz in 2015.
PepsiCo will highlight its sustainability progress across its most significant areas: water, packaging, waste, energy and agriculture at Gulfood Manufacturing 2015, in Dubai, this week (October 27).
The baking and snacks industry must explore innovations in grains to meet the challenges of a growing population, according to PepsiCo's global R&D head.
PepsiCo, Mars, Mondelēz and Fonterra will focus their efforts on the Middle East at Gulfood Manufacturing in Dubai next week (October 27-29) with two conferences entitled Next Generation Manufacturing and F&B Innovation.
Pepsi China will enter the mobile phone business, ending 24 hours of frenzied and incredulous speculation by technology web sites, some of which suspected the move was an elaborate hoax.
While the new aspartame-free version of Diet Pepsi has been on sale since August, it’s “way too early” to provide an update on how it’s doing, PepsiCo CEO Indra Nooyi told analysts during the Q3 earnings call today.
Coca-Cola has taken the #3 spot in Interbrand’s annual Best Global Brands Report, which identifies the most valuable brands across the world. Pepsi, Budweiser, and Nescafé also feature in the top 100, alongside seven other well-known beverage brands.
Research highlighting the variation in soft drink sugar content around the world – a difference of as much as 29g sugar (7 teaspoons) per 330ml for the same brand in different countries - has been released by campaign group Action on Sugar.
PepsiCo has struck a legal settlement with The Center for Environmental Health in which it has agreed to keep levels of 4-mei (4-Methylimidazole) – an impurity generated during the production of caramel colors III and IV – below an agreed limit in Pepsi...
European food bodies have reiterated calls to better regulate the sports food, drink and supplement category to ease uncertainty and inconsistency across the EU’s 28 member states – and boost innovation.
Many multinational food and beverage brands are missing their biggest chance to address climate risks, according to the global non-profit group CDP, which says companies need to work closer with suppliers to improve agricultural emissions.
Coca-Cola has seen ‘positive momentum’ in Greece despite challenging conditions, but remains cautious about the remainder of 2015. Meanwhile, aspartame-free Diet Pepsi hits shelves in the US… read on for more Beverage Bites.
PepsiCo and Starbucks are partnering to distribute RTD coffee and energy drinks from Starbucks in Latin America, eyeing up a market worth $4bn and projected to grow by 22% over five years.
PepsiCo’s new report on its sugarcane supply chain in Brazil and the impact it has on land rights has been welcomed with caution and some critique by Oxfam.
PepsiCo is confident it can weather the prospect of increased regulation around sugary drinks, saying it holds the key to success with its diverse portfolio.
PepsiCo has announced a series of appointments, including one to address the importance of digitally connected consumers and e-commerce distribution channel.
This week PepsiCo announced Gatorade and PepsiMax will lead its partnership with the UEFA Champions League, while Diageo shares rose on takeover rumours. Meanwhile, we can breathe easy that Prosecco may not run out after all… read on for more beverage...
This week PepsiCo's Indra Nooyi was ranked #15 on Forbes’ Most Powerful Women list; while research said teens are ditching beer in favour of energy drinks. Meanwhile, Lipton is preparing for a big birthday party… read on for more beverage bites.
M&M’s peanut thick shakes, sweet and spicy Ginger Nija juice, and art-inspired vodka: just some of the beverages springing onto shelves across the globe.
This week Coca-Cola Hellenic Bottling Company released its first quarter trading update, while Constellation Brands takes on a former US army captain as its chief marketing officer for wine and spirits. Meanwhile, Pepsi is ushering in its latest challenge…...
Major soft drink players are turning their attention to tea as a focal point for innovation and volume growth, delegates at World Tea Expo will hear this week.
"The consequence of this is a fundamental blow to the belief in health claims as a magic bullet."
Consumers have never been more confused about food, argues Healthy Food Marketing chief Peter Wennstrom in this guest article. The food industry needs to step up...
‘This is one step up the ladder of desperation to remain relevant’
While cynics might paraphrase PepsiCo’s move to axe aspartame from Diet Pepsi as ‘Pepsi replaces one very unpopular artificial sweetener with another slightly less unpopular artificial sweetener’, it highlights the challenge facing big soda marketers,...
Aspartame has been deemed safe by all major scientific and regulatory bodies
While aspartame is safe, many US consumers don’t want it in their cola, said PepsiCo this morning, announcing plans to ditch the much-maligned sweetener from Diet Pepsi, Caffeine Free Diet Pepsi and Wild Cherry Diet Pepsi in the U.S from August.
This week Danone and Nestlé both posted healthy results for their waters businesses, while PepsiCo scored a basket with NBA sponsorship. Meanwhile, two barrels of cognac will shortly start making their way across the Atlantic in an 18th century replica...
Eight of the 10 biggest multinational food companies have improved their food security and sustainability policies over the past year – but all must do more to put their commitments into practice, says Oxfam’s latest Behind the Brands report.
Jose Cuervo’s ‘Don of Tequila’ competition; Diageo introduces nutritional labelling; and Martyn Roberts’ journey from Louis Vuitton to Coca-Cola: some of the nuggets of news in this week’s Beverage Bites feature.
Personalised beverage hydration systems, one-of-a-kind bottles, and capsules which can transform a plain glass of water into something else entirely - the marriage of technology and personalisation is changing the way people think about beverages, says...
Last week the European Food Safety Authority (EFSA) gave six stakeholders five minutes each to present their thoughts on its draft risk assessment on caffeine, which stated 400 mg of caffeine a day from all sources and single doses of up to 200 mg for...
A Californian federal court has dismissed a lawsuit that argued consumers of Diet Pepsi and Pepsi One should be entitled to medical monitoring due to the alleged health risk posed by caramel coloring byproduct 4-MEI.
