Today's podcast rounds up two UK drinks adverts involving a Diet Coke hunk, a lawnmower and a Chinook helicopter from Coke and Heineken, which led to Advertising Standards Authority (ASA) adjudications.
As Royal-Unibrew inked a deal with Heineken last Thursday to buy Finnish drinks firm Hartwall for $470m (€612m), the Danish firm’s CFO Lars Jensen discusses the rationale for a ‘transformational’ deal.
Heineken has agreed to sell its Finnish 'multi-beverage' business Hartwall to Danish Royal Unibrew for €470m and the two brewers will extend a licensing agreement allowing the latter to brew the Dutch firm's eponymous flag brand under license.
US and native microbrewers could profit if Mexico’s antitrust regulator rules that controversial exclusivity deals, which benefit local giants Grupo Modelo and Cuauhtemoc Moctezuma, owned by AB InBev and Heineken respectively, are illegal.
SAB Miller says it feels ‘quite positive’ about the possibility of Mexico opening-up as a beer market, with the nation’s competition authority poised to rule on the legality of exclusivity arrangements that the UK plc claims penalises it vis-a-vis rivals.
Heineken has appointed Chris Barrow to the newly created role of chief strategy officer, where as a member of the firm's executive committee, he will report directly to CEO and chair Jean-Francois van Boxmeer.
Carlsberg UK has bent the bad taste envelope further still with an 'edgy' new online video that sees the drink’s fans phone their friends in the early hours and persuade them to visit a gambling den staffed by sinister characters or ‘actors’...
Bond credit rating business Moody’s has revised its outlook for the global beverage industry upwards, citing rising middle class demand in emerging markets for high-end wines and spirits from the likes of Diageo, Heineken and Bacardi.
Despite a resource gulf separating 'big beer' from craft brands, the latter are often ahead in their innovative use of digital media, according to a new report, and while Heineken tops the tree, Foster’s is simply ‘feeble’.
Mintel analyst Chris Wisson tells Ben Bouckley how Anheuser Busch InBev (AB InBev) hit the bull's eye with its £62m Stella Artois Cidre brand in the UK, sucking beer drinkers into a category set for impressive value growth to 2017.
Heineken has confirmed to BeverageDaily.com that it is working with JP Morgan as it begins a strategic review of its Finnish business, and PepsiCo licensee, Hartwall but refused to comment on rumors of a potential $788m sale.
Heineken yesterday lost its final appeal against a European Commission decision to fine it around €200m ($264.7m) for alleged collusion in an illegal Dutch beer cartel, as the European Court of Justice (ECJ) condemned ‘patently illegal’ behavior in the...
Carlsberg has agreed a strategic partnership with Singha Corporation, and tells BeverageDaily.com it is confident the new venture will succeed where a previous Thai partnership with Chang Beverages failed amidst legal acrimony in 2005.
Heineken has taken a giant leap forwards in its bid to take full control of Asia Pacific Breweries (APB), after rival ThaiBev and its concert parties said today they would support the Dutch firm’s offer.
Fraser & Neave (F&N) announced today that shareholders will vote on the firm's proposed sale of its interest in Asia Pacific Breweries (APB) to Heineken on September 28, and hailed the offer as its 'best opportunity' to realize...
Heineken says it investing heavily in its premium brands to improve its profitability in Russia following past pricing mistakes, but admits that it has more exposure to less profitable value beers than its rivals.
Heineken faces the potential prospect of a bidding war to seize control of Asia Pacific Breweries (APB), after a company linked to rival ThaiBev trumped the Dutch brewer's S$50 per share bid in a shock move for a smaller stake yesterday.
Heineken has struck an agreement with the board of Fraser and Neave (F&N) to acquire the latter’s interest in Asia Pacific Breweries (APB) for over S$5.1bn, as one analyst told BeverageDaily.com that the Dutch brewer was paying over the odds to ensure...
A Singapore-based analyst tells BeverageDaily.com that rumours of a Coca-Cola Company move for Fraser & Neave’s (F&N’s) non-alcoholic beverage business would be ‘no surprise’, as Heineken chases down its brewing arm APB.
Heineken says the success of its multi-billion bid for JV partner Fraser & Neave’s stake in Asia Pacific Breweries would strengthen its presence in ‘dynamic economies with fast-growing populations’, as one analyst said the firm's fast footwork...
A leading UK politician has lashed out at the Olympic Committee for choosing Dutch brand Heineken as the official beer for London 2012, describing it as a 'mass produced, bland, foreign lager' and insisting a UK beer should have been chosen...
Dutch brewer Heineken has cited new activity in the cider category and global interest among consumers, and says its takeover of Belgian company Strassen Ciders provides it with production capacity in continental Europe.
US beer consumers sprung a crafty surprise in an influential 2012 research poll by Harris Interactive, reporting higher satisfaction levels with smaller craft brands and below average scores for mainstream beers such as Budweiser and Coors.
Heineken has condemned images showing its branding displayed at a Mongolian dog-fighting event, but consumer disgust and the resultant media furore shows that viral web ‘branding’ is like a nuclear bomb, undeniably effective but with unpredictable and...