It’s easy to be cynical about the term ‘innovation’ – a buzzword used by marketers in the hope of attracting attention in a crowded marketplace. But here we take a look at some of the products and projects from the beverage world in 2016 that we think...
Heineken has chosen three out of nine companies to work on its next generation smart bottle, following an Elevator Pitch Contest at the AIPIA (Active & Intelligent Packaging Industry Association) Congress.
Nine companies battled it out for a place on Heineken’s Design & Packaging Team to design its next generation smart bottle, at the AIPIA Congress in Amsterdam.
The active, intelligent packaging industry will double in size from €15bn in 2015 to €32bn in 2022, according to AIPIA (Active & Intelligent Packaging industry Association).
Vonpar Alimentos, a beverage distributor for Coca-Cola and Heineken, has consolidated all candy production including its Neugebauer chocolate and Mu-Mu dulce de leche brands into one factory in Southern Brazil.
Heineken’s Göss Brewery in Austria is ‘the first large scale zero carbon brewery in the world’: but is this a claim that consumers will actually relate to, and can Heineken’s sustainability efforts influence the choices beer drinkers make?
The International Alliance for Responsible Drinking – a group supported by global alcohol beverage companies including AB InBev, Heineken and Diageo – says ‘good progress’ has been made on a set of commitments to reduce alcohol related harm.
