ItalSpirits by Giuseppe Gallo - a drinks marketing, events, and brand activation agency – has appointed Roberta Mariani as Advocacy Director.
Roberta previously served as a Global Brand Ambassador for over six years at Martini & Rossi and is a renowned bartender in Italian cocktail culture, having spent almost 15 years in the hospitality and beverage industry. With an passion for mixology and botanicals, Roberta’s past roles include being part of the team which opened multi-award winning aperitivo bar, Bar Termini, in Soho.
At Italspirits, Roberta will be leading on elevating brand experiences, building equity in drinks brands Italicus and Savoia through a program of education and training. She will take the helm on the Art of Italicus challenge, international bar shows and industry program.