FROM BALLANTINE'S BRASIL TO RE-DEFINING HOME COCKTAILS...
See inside…Pernod Ricard’s innovation locker
Pernod Ricard is blazing an NPD trail in terms of drinks and event spaces to celebrate what it calls the ‘conviviality of the future’. Here are our top 10 launches, both recent and pending.
Absolut Elyx – Super-premium vodka Gutenberg Project – Reinventing the ‘bar at home’ concept Ricard Duo by Jakob + MacFarlane – Bespoke packaging Blend by Jacob’s Creek – Wine blending experience Jacob’s Creek ‘Lammoon’ – Wine for Thai food… Beefeater Burrough’s Reserve – Super premium gin Chivas Regal Mizunara – Japanese blend Ballantine’s Brasil – Scotch with lime The Glenlivet Guardians – Special edition Scotch Malibu Sparkler – Sparkling rum-based RTD