Mezcal

Bacardi acquires super-premium artisanal mezcal brand

11-Sep-2023 By Rachel Arthur

Bacardi Limited has become the sole owner of ILEGAL Mezcal: accelerating its growth in the super-premium mezcal category.

What's hitting the shelves? New beverage launches

10-Jul-2023 By Rachel Arthur

From gin to mezcal, we take a look at some of the latest beverage launches around the globe.

Beam Suntory announces mezcal distribution partnership

19-Jun-2023 By Rachel Arthur

Beam Suntory has entered into a strategic distribution partnership for the US market with Mezcal Amarás, a premium mezcal brand.

Pre-mixed cocktails, tequila and mezcal: The fastest growing US spirits categories

08-Feb-2022 By Rachel Arthur

The distilled spirits sector achieved strong growth in 2021, driven by the gradual reopening of restaurants and consumers trading up to super-premium spirits at-home, according to the Distilled Spirits Council of the United States (DISCUS). Pre-mixed...

Forgotten fermentation: Uncovering Mexico’s traditional beverages

25-Nov-2021 By Rachel Arthur

Could Mexico’s traditional fermented beverages offer inspiration for healthy beverages today? Researchers are calling for the recovery and conservation of ancient fermented drinks, which could offer an 'outstanding reservoir' of genetic resources...

Pernod Ricard forms partnership with super-premium mezcal Ojo de Tigre

20-Jul-2020 By Rachel Arthur

Pernod Ricard says its partnership with Ojo de Tigre strengthens its presence in the growing mezcal category.

Campari Group acquires controlling interest in Ancho Reyes and Montelobos

10-Oct-2019 By Rachel Arthur

Campari Group has acquired a controlling interest in super premium brands Ancho Reyes – a spicy liqueur - and mezcal Montelobos from a group of Mexican entrepreneurs.